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1、蛇來運(yùn)轉(zhuǎn)蛇來運(yùn)轉(zhuǎn)蛇年新年游園會2025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTION記憶中對于過年的期待是從元旦開始便計算著日子。我們等假期、盼團(tuán)圓，也在跨年的煙火中“旦愿”新一年遇見更好的自己。在跨年歲末歡愉的日子里，我們在尋找記憶中的【新年】味，也在發(fā)現(xiàn)【新】年味。蛇來運(yùn)轉(zhuǎn)懷著對“年味”的惦念，我們將以【蛇來運(yùn)轉(zhuǎn)游園會】為跨年主題來捕捉年味，還原一個熱鬧的【中國年】。GARDENPARTYNEWYEARS重拾新年的儀式感組個【年味】跨年局CHINE2、SENEWYEAR用【尋年味】、【知年俗】、【逛年集】、【享年趣】四大主題的活動內(nèi)容設(shè)置，過一個蛇來運(yùn)轉(zhuǎn)的中國年。將傳統(tǒng)民俗和中式潮流【新年味】融合打造一場蛇年的跨年游園會。活動目錄活動目錄蛇年新年游園會2025一、活動概述二、活動主體三、宣傳策略四、執(zhí)行細(xì)則活動概述活動概述PART012025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTION蛇來運(yùn)轉(zhuǎn)時間：2025【新年跨年節(jié)點(diǎn)】地點(diǎn)：地產(chǎn)項目/商業(yè)中心/文旅景區(qū)尋年味-游園打卡蛇來運(yùn)轉(zhuǎn)CHINESENE3、WYEAR知年俗-民俗廟趣逛年集-年味市集享年趣-東方有戲蛇來運(yùn)轉(zhuǎn)蛇蛇來來運(yùn)運(yùn)轉(zhuǎn)轉(zhuǎn)蛇蛇來來運(yùn)運(yùn)轉(zhuǎn)轉(zhuǎn)傳播思考CHINESENEWYEAR一、提升項目知名度結(jié)合新年營銷節(jié)點(diǎn)和熱門話題定制活動，制造大量活動話題，提升項目熱度，從而提升項目知名度。二、增 強(qiáng) 客 群 粘 性融合年輕化客群偏愛的活動元素，用玩法多樣的活動“拿捏”年輕人的喜好，增強(qiáng)目標(biāo)客群粘性。三、促 進(jìn) 銷 售 轉(zhuǎn) 化借勢活動熱度，為項目聚集人氣，進(jìn)行銷售轉(zhuǎn)化。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE4、/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY打造年輕化的國風(fēng)游園場景。設(shè)置游園集章打卡點(diǎn)，通過祈福墻、畫蛇添福、加功德等互動打卡點(diǎn)的設(shè)置重拾年味。2025蛇年游園會CHINESENEWYEAR尋 年 味游 園 打 卡CHINESENEWYEARNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY拾起過年的儀式感，看非遺傳承人現(xiàn)場展示年俗技藝，打卡年味小游戲，再5、做一款年俗手作，感受傳統(tǒng)中國年的魅力。知 年 俗民 俗 廟 趣2025蛇年游園會CHINESENEWYEARCHINESENEWYEARNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY趕個大吉，逛一場有年味的市集。市集售賣年貨文創(chuàng)、年味小食、國潮手作，還有年輕人超愛的神仙辦事處玄學(xué)攤位。逛 年 集年 味 市 集2025蛇年游園會CHINESENEWYEARCHINESENEWYEARNEW6、YEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY看一場新年東方大戲。京劇變臉、民俗樂坊、英歌舞巡演、舞龍表演、魚燈祈福夜游，還有儀式感滿滿的打鐵花表演。享 年 趣東 方 有 戲2025蛇年游園會CHINESENEWYEARCHINESENEWYEAR活動主體活動主體PART022025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWY7、EARSLIMITEDEVENTNEWYEARSGOODSCOLLECTION蛇年新年游園會2025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTIONN NE EWWY YE EA AR R尋年味-游園打卡NEWYEARSGARDENPARTY客戶入場完成簽到，即可領(lǐng)取蛇來運(yùn)轉(zhuǎn)游園集章卡一張。游園集齊各大點(diǎn)位印章，即可至兌換處領(lǐng)取新年文創(chuàng)禮一份。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGAR8、DENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR游園集章蛇來運(yùn)轉(zhuǎn)NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY一抹中國紅溢出的新年喜氣，配上新式對聯(lián)風(fēng)格的祝福文案。進(jìn)入此門，金蛇好運(yùn)纏身，成功簽收一年的好運(yùn)。祝所有客戶【富瘦雙全】。蛇 來 運(yùn) 轉(zhuǎn)CHI9、NESENEWYEAR好 運(yùn) 纏 身 富 瘦 雙 全現(xiàn)場邀請繪畫師為到場客戶畫上金蛇、福袋、元寶等新年印記，美好祝福躍然指間。愿2025所有好運(yùn)與您環(huán)環(huán)相扣！畫蛇添福NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY在上班和上進(jìn)之間還是要選擇上香，玄學(xué)妙不可言。寫下新年祝福懸掛于許愿墻上。紅紅的新年愿望簽滿載的是對于2025年的美好期許。NEWYEARSGARDENPARTYNEWYEARS10、GARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇來運(yùn)轉(zhuǎn)祈福墻NEWYEARSGARDENPARTYNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY全網(wǎng)征集新年愿望，將排名靠前的愿望匯總成祈福小屋，配合巨型的旺旺上上簽為好運(yùn)疊加了超級BU11、FF！蛇 年 旺 旺 上 上 簽摸魚不如敲木魚，上進(jìn)不如上香，有福必須硬享。敲一敲木魚，給蛇年加億點(diǎn)功德。發(fā)財+1、好運(yùn)+1、發(fā)量+1。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR有 蛇 有 得 功 德+1NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEA12、RSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY2025贏麻了。設(shè)置互動麻將桌，定制全是【發(fā)】的麻將牌。配合巨型好運(yùn)日歷。蛇年八方來財。快來一起沾沾“財氣”！蛇年贏麻了NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR在項目內(nèi)懸掛福字掛件以及燈籠等裝飾，采用紅金色系搭配，用新年祝福詞13、環(huán)繞每一個場景都充滿年味。金 蛇 接 財 游 園 氛 圍蛇年新年游園會2025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTIONN NE EWWY YE EA AR R知年俗-民俗廟趣NEWYEARSGARDENPARTY現(xiàn)場邀請書法大師揮毫?xí)鴮懮吣甏郝?lián)，美好祝福躍然紙上。客戶手寫【福】字完成對聯(lián)。2025接福氣、接財富、接喜樂、接平安。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENP14、ARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY金 蛇 獻(xiàn) 瑞 送 福NEWYEARSGARDENPARTY一勺融化的糖稀在手中可繪出千變?nèi)f化的畫作。邀請非遺傳承人現(xiàn)場展示吹糖人、捏面人等技藝尋回記憶中的年味。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR非 15、遺 民 俗 技 藝 展蛇來運(yùn)轉(zhuǎn)NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY定制【年年有余】財源滾滾小游戲。拿著小小的竹桿釣起【紅色錦鯉】模型。在規(guī)定時間內(nèi)釣到8個錦鯉即可獲得新年禮包一份。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR廟 趣 游 戲 年 年 有 余NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTY16、NEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY打卡節(jié)日傳統(tǒng)游戲投壺，古人的雅趣在此重現(xiàn)。投壺作為一種古老又有趣的傳統(tǒng)游戲，充滿了技巧和競技精神。蛇 來 運(yùn) 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作年味氛圍包裝CHINESENEWYEAR紅紅的燈籠錯落的懸掛于年味市集空中，新年祝福懸掛于樹木間。整條街區(qū)擠滿了對聯(lián)、燈籠的紅色與摩肩接踵的人群，年味兒就這樣攤開來NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/S20、NAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY給傳統(tǒng)年貨加點(diǎn)時尚。新青年潮流對聯(lián)、福字掛件、擺件、新年花束等潮趣年貨。讓極致的東方美學(xué)煥發(fā)新生。趕 年 集潮 趣 年 貨蛇來運(yùn)轉(zhuǎn)NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY售賣各地的年味小吃。糖葫蘆、驢打滾、龍須糖、桂花糕、老北京糕點(diǎn)等各種有顏又有料的年味小食滿足客戶多層次的味蕾需求。蛇 來 運(yùn) 轉(zhuǎn)21、CHINESENEWYEAR趕 年 集年 味 小 食NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY趕年集文創(chuàng)手作發(fā)財扇、漲薪水杯、招財冰箱貼等各種關(guān)于新年的新奇好物、文創(chuàng)手作匯聚于此。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDE22、NPARTYNEWYEARSGARDENPARTY天津煎餅果子、老北京爆肚、水盆羊肉、大連炒燜子、烤冷面、上海生煎包等一次性集齊各地的地道年味。地道年味NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY玄學(xué)是年輕人新的精神寄托，左手戴貔貅，右手敲木魚。更適合打工人的神仙辦事處，新的一年祝所有人都遇到心軟的神。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR趕 年 集神仙辦事處蛇年新年游園會202523、【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTIONN NE EWWY YE EA AR R享年趣-東方有戲NEWYEARSGARDENPARTYNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY東方有戲舞美氛圍古韻戲劇風(fēng)格舞美設(shè)計。華燈初上，夜色闌珊，看24、一場獨(dú)具東方韻味的表演。蛇來運(yùn)轉(zhuǎn)NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY國風(fēng)音樂演繹古風(fēng)雅韻，再現(xiàn)千年盛世舞樂景象。在指尖和琴弦一撥一動之間，讓國風(fēng)傳承在新時代“流動”起來。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR東 方 古 韻 樂 坊NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSG25、ARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY近距離感受國粹的魅力。傳統(tǒng)變臉+噴火表演，濃郁的國風(fēng)特色和精湛的表演，演繹傳統(tǒng)的東方大戲。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR東 方 有 戲 京 劇英歌隊表演是廣為流傳的一種民間節(jié)日表演，是祈求平安、祛除邪魅的象征。英歌隊以穿街走巷的表演方式將年味拉滿！NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEA26、RSGARDENPARTY英 歌 舞 巡 演NEWYEARSGARDENPARTY舞龍是一項傳統(tǒng)的民俗節(jié)目，長達(dá)數(shù)十米的舞龍隊伍，在人群中往來穿梭，旋轉(zhuǎn)騰挪。讓喜慶的節(jié)日氛圍在現(xiàn)場滿溢。舞龍鬧春NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTYNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGAR27、DENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY嬉魚燈是一種具有深厚文化內(nèi)涵和歷史底蘊(yùn)的民俗活動。魚燈夜游祈求平安順?biāo)臁Ｐ凶咂溟g，感受流淌千年的文化。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR魚 燈 祈 福 夜 游鐵樹銀花落，萬點(diǎn)星辰開。揮手之間，滿眼皆是璀璨星河。近距離觀看一場打鐵花表演，震撼感是無以言表的，這是中國人的獨(dú)有浪漫！NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDEN28、PARTYNEWYEARSGARDENPARTY非 遺 打 鐵 花NEWYEARSGARDENPARTY宣傳策略宣傳策略PART032025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTIONNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇 來 運(yùn) 轉(zhuǎn)29、CHINESENEWYEAR宣傳周期活動前3-4周推廣平臺微博、小紅書、朋友圈等平臺宣傳內(nèi)容定制海報，融入蛇年元素以及項目信息，發(fā)布于社交平臺。活 動 預(yù) 熱 海 報NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY蛇來運(yùn)轉(zhuǎn)車出街，打卡獲取集章卡。打卡5個集章點(diǎn)。分享圖文信息并帶活動話題到社交平臺即可獲得新年文創(chuàng)禮一份。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR新 年 祈 福 集 章定制#蛇30、年跨年這樣過#等活動熱門預(yù)熱話題，融入活動場景，在社交媒體引發(fā)客群互動傳播，為活動實(shí)現(xiàn)預(yù)熱引流。NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY活 動 預(yù) 熱 話 題NEWYEARSGARDENPARTYNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWY31、EARSGARDENPARTYNEWYEARSGARDENPARTY宣傳周期活動前1-2周推廣平臺抖音、B站、小紅書等平臺推廣內(nèi)容拍攝活動預(yù)熱視頻發(fā)布于社交平臺，提升活動熱度。1蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR活 動 預(yù) 熱 視 頻NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY發(fā)布活動倒計時海報，客戶轉(zhuǎn)發(fā)帶話題#蛇來運(yùn)轉(zhuǎn)游園會#的圖文/視頻內(nèi)容到社交平臺。即可抽取新年好禮一份，32、通過活動話題傳播預(yù)熱活動。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR活 動 話 題 發(fā) 酵執(zhí)行細(xì)則執(zhí)行細(xì)則PART042025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTIONNEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY1.指定人員負(fù)責(zé)項目的溝通工33、作統(tǒng)籌。2.根據(jù)工作內(nèi)容細(xì)化分項工作組。3.安排定期會議以及臨時情況特殊會議溝通活動進(jìn)度，確保活動順利進(jìn)行。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR成 立 活 動 項 目 組NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY1.明確活動場地的使用情況，包含電量負(fù)荷、提供電源的接口位置、走線位置等。2.活動開始前必須檢查各種硬件設(shè)施保證活動順利進(jìn)行。3.彩排測試音響、燈光、大屏等活動設(shè)備。蛇34、 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR場 地 搭 建 管 理NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY1、所有活動所需的物料，提前一天放置到指定位置，指派專人進(jìn)行看管2、派專人負(fù)責(zé)所有材料的運(yùn)輸與分發(fā)3、活動結(jié)束后，辦理出場手續(xù)，及時拆除返庫并登記歸位到合理堆放狀態(tài)蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR活 動 物 料 管 理NEWYEARSGARDENPARTYNEWYEARS35、GARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY1.活動項目組相關(guān)人員同步活動進(jìn)度，確保活動執(zhí)行的一致性。2.活動執(zhí)行各環(huán)節(jié)安排第一責(zé)任人，負(fù)責(zé)活動彩排、走位，現(xiàn)場執(zhí)行等工作。3.活動前對項目組人員進(jìn)行標(biāo)準(zhǔn)化的培訓(xùn)。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR活 動 培 訓(xùn) 管 理NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY/SNAKE/NEWYEARSGARDENPARTYNEWYEARSGARDENPARTY1.邀請專業(yè)的攝影師及攝像師到場2.專業(yè)設(shè)備及后期剪輯，保證效果3.對活動照片進(jìn)行質(zhì)量篩選，分類存檔4.對活動素材整理剪輯為活動出街視頻以及花絮視頻，用于活動后期發(fā)酵。蛇 來 運(yùn) 轉(zhuǎn)CHINESENEWYEAR活 動 攝 像 管 理蛇來運(yùn)轉(zhuǎn)蛇來運(yùn)轉(zhuǎn)蛇年新年游園會2025【蛇年限定跨年活動】2025CHINESENEWYEAR2025SNAKEYEARGARDENPARTYNEWYEARSLIMITEDEVENTNEWYEARSGOODSCOLLECTION