新世界集團廣州東塔周大福金融中心K11藝術購物中心招商手冊48.pdf
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2024-11-21
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K11購物中心案例分析報告合集
1、K11 is revolutionizing a new form of luxuryWhatisK11?UNDER NEW WORLD GROUPK11 iS AN iNTERNATiONALHiGH-END LiFESTYLE BRAND THE K11 FAMiLYBRAND cATEGORYPRODUcT SUB-BRANDSERvicE SUB-BRANDPROPERTYPROjEcTRETAiLART KANEcOAcTiONnew world department stores China limited Hong Kong Stock Exchange code:82542 d2、epartment stores in 20 Chinese cities Total gross floor area increases by 10%to 20%per yearnew world China landHong Kong Stock Exchange code:917Develops real estates in Mainland China65 major projects,with a total area of 30,000,000m2nws holdingsHong Kong Stock Exchange code:65921 roads and bridges43、 power plants32 water supply services 18 railroad container stationsServices,facility management,architecture and transportationDuty-free shopsother businessesNEw worlD TElECoMMuNiCaTioNS lTD.,NEw worlD TMT lTD,NEw worlD CHiNa ENTErpriSES projECTS lTD.MEDia CoMpaNiES:SHiFaNg HolDiNg liMiTED,lEgENDar4、y piCTurESGROUP STRUcTUREnew world development Company limitedHong Kong Stock Exchange code:17Chow tai fooK enterprisesHong Kong Stock Exchange code:1929Chow Tai Fook jewellery group limitedleading jewellery retailer in the asia regioninvests in real estates,energy,banking and other businessesproper5、ty investment and development in Hong Kongrosewood Hotel group rosewood,New world and pentahotelsNew world Strategic investment limited(Direct investment)K11 is an international high-end lifestyle brand under new world groupMedia Company:Modern Media groupSole controlling shareholder of giordanoDist6、ributor of Ferrari,Maserati,Moschino,rEDValentino,paule Ka,Strellson,Trussardi in ChinaRETAiL Chow Tai Fook and New world Department Store Shopping point redemption in K11Extensive Distribution Network Covering 2,600,000 SQM Development and 29,000,000 SQM land Bank in ChinaExperience,Network and Cap7、acities running 2,000+Chow Tai Fook Shops and 42 New world Development Stores Brand Management Expertise with Moschino,rEDValentino,Ferrari,Strellson,Maserati,giordano in ChinaMEDiA Shareholder of Modern Media&ShifangChow Tai Fook More Than 800,000 Social Media FansNew world Department Stores More T8、han 3,500,000 Social Media Fans12 Newspapers,12 Magazines,3 internet Media platforms,1 TV Station and legendary picturesARTjoint art Events with Tenantsover 14,000 artist Klub Membersjoint art Exhibitions and Events with international and local artistsComplimentary art Tours,artist Talks and worksho9、psExpanding artist Klub with 14,000+MemberscUSTOMERover 5,000,000 of the groups High Spending Vips across CompaniesHigh Spending gold Card MembersExclusively invited Black Card MembersKlub 11 art academyExclusive privileges for loyal MemberscORE cOMPETENcEhas opened since dec 2009sales increased by 10、300%FootFall increased by 100%Over 600,000 WeibO fansearned 10 renOWned industry prizes in 2013MOre than 95%custOMers are Willing tO recOMMend K11 tO their friendsSUccESSFUL TRAcK REcORDHONOREE iN GREEN cATEGORY OF BEST OF YEAR 2013 AWARDSSiLvER AWARD-BEST cHiNESE FUTURA PROjEcT LEED GOLD LEvEL cERT11、iFicATiON AWARD FOR ARTS SPONSORSHiP,HONG KONG ARTS DEvELOPMENT AWARDS 2012HiGHLY cOMMENDED cOMMERciAL RENOvATiON REDEvELOPMENT cHiNA AWARD BEST cOMMERciAL HiGH-RiSE DEvELOPMENT HiGHLY cOMMENDED MixED-USE DEvELOPMENT cHiNA AWARDOUTSTANDiNG GREEN cONTRiBUTiON AWARD SHOPPiNG MALL U GREEN AWARDS 2012-212、0132012 cHiNA MOST iNNOvATivE OPERATOR OF cOMMERciAL PROPERTY GOLD LABEL iN THE LOW-cARBON OFFicE OPERATiON PROGRAMME(LOOP)LABELLiNG ScHEME 2011-2012DEc 2013NOv 2013jUN 2013MAY 2013APR 2013jAN 2013K11 SHANGHAiK11 BEijiNGK11 SHANGHAiK11 cONcEPTSK11 SHANGHAiK11 GUANGzHOUK11 GUANGzHOUK11 HONG KONGK11 c13、ONcEPTSK11 HONG KONGAWARDS AND AcHiEvEMENTSYEARAWARDEEAWARD TiTLENOv 2012OcT 2012jUL 2013jUN 2012MAY 2012APR 2012MAR 2012K11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 HONG KONGK11 cONcEPTSK11 HONG KONGK11 SHENYANG K11 cONcEPTSK11 cONcEPTSK11 WUHANTHE MOST iN14、NOvATiON ENTERPRiSE iN THE 2012 cHiNA HOSPcA GOLDEN LANDMARK AWARDSGOLDEN BELL WiSDOM:SOUND OF USERS AWARD2012 cHiNA cOMMERciAL PROPERTY PiONEER BRAND cPE cHiNATOP 10 cOMMERciAL PROPERTiES WiTH GREAT OvERALL STRENGTH2012 LOW cARBON EMiSSiON MODEL ENTERPRiSE OF cHiNAASiA PAciFic TOP ExcELLENcE BRANDc15、HiNAS MOST iNNOvATivE PROPERTY PROjEcTiNTERNATiONAL QUALiTY MANAGEMENT cERTiFicATE iSO 9001&cOMPLAiNT HANDLiNG cERTiFicATE iSO 10002THE MOST iNNOvATivE OPERATOR iN THE cOMMERciAL PROPERTY SEcTOR iN cHiNA“ExcELLENT”&“GOOD”cLASS iNDOOR AiR QUALiTY cERTiFicATESAMERicAN LEED PRE-APPROvED cERTiFicATiON A16、WARDTHE MOST GROWABLE BRAND iN cHiNAcARiNG cOMPANY LOGOAMERicAN LEED PRE-APPROvED cERTiFicATiON AWARDYEARAWARDEEAWARD TiTLEDEc 2011NOv 2011SEP 2011jUN 2011APR 2011MAR 2011APR 2010K11 HONG KONGK11 SHANGHAi K11 DESiGN STORE K11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 cONcEPTSK11 BEijiNG HONG K17、ONG GREEN Q MARK cERTiFicATiONAMERicAN LEED PRE-APPROvED cERTiFicATiON AWARDMOST-cOvETED BRANDiNG AND ADvERTiSiNG cAMPAiGNTHE OUTSTANDiNG BRAND AWARDcARBON-vALUE EcOLOGicAL PRAcTicE AWARD 4TH WORLD EcONOMic AND ENviRONMENTAL cONFERENcETHE MOST iNNOvATivE OPERATOR iN THE cOMMERciAL PROPERTY SEcTOR iN18、 cHiNATHE MOST GROWABLE BRAND iN cHiNAAMERicAN LEED PRE-APPROvED cERTiFicATiON AWARDYEARAWARDEEAWARD TiTLEARTLUxEREvOLUTiONrevolutionizing the retail businessGUANGzHOU K11 ART MALLcOMPOSiTiONMALLSERvicED APARTMENT364 roomsl68-l91HOTEL252 roomsl93-l108OFFicEgfa:220,000 m2l7-l66gfano.of storeys under 19、groundno.of storeys above groundmetro linesCompletionloCationsite areano.of parKing spaCesno.of bus routeszhujiang boulevard east,zhujiang new town Cbd,tianhe distriCt,guangzhou27,000 m2510,000 m211152015-20161,700 unitsline 3,line 5,apm line28530Mgfa:70,000 m2b2-l8500 M400 M300 M200 M100 M20162004220、009GUANGzHOU K11(530M)guangzhoutaipei 101taipeiworld finanCe Centreshanghaipetronas towersKuala lumpuriCChong Kongtwo ifChong Kongyuexiu ifCguangzhou1998200920032012HiGHEST SKYcRAPERyuE Xiu DiSTriCTyaN waNDiSTriCTTiaN HE DiSTriCTZENg CHENgBai yuN DiSTriCTHua Du DiSTriCTFo SHaNZHoNg SHaNluo gaNg DiST21、riCTHuaNgpu DiSTriCTFaN yu DiSTriCTDoNg guaNprimary CatChmentTianhe DisTricTYuexiu DisTricThaizhu DisTricTLiwan DisTricTPoPuLaTion:4 millionPoPuLaTion:12.7millionseCondary CatChmentGuanGzhou tertiary CatChmentone-hour economic circLe:Foshan,DonGGuan,zhuhai,shenzhenPoPuLaTion:27.45millioncATcHMENTSou22、rce:Statistics Bureau of guangdong province,2010EcONOMic iNDicATORS tianhe distriCt39,06811.1239.481.4412.0113.2715.238,7229.0212.141.1511.5111.6715.2yuexiudistriCt37,3499.374.560.8911.653.6115.1liwandistriCt35,64512.0100.240.9012.063.7815.2haizhudistriCtECONOMY OF TIANHE DISTRICT STAYSVIBRANT WITH 23、DOUBLE DIGIT GROWTHTianhe DisTricT OuTperfOrms The resT Of DisTricTs in The ciTypopulation milliongdprmb billionyoy growth%disposable inCome per Capita millionretail sales of Consumer goods millionyoy growth%yoy growth%retail sales of Consumer goods18%27%18%14%84.0714.699.2912.5113.21,119.210010001224、012008080060600404002020000rmbbillionrmbbilliontotal sales70.9386.885%28%20092009201020102011201120122012Source:Statistics Bureau of guangdong province,2011Source:Statistics Bureau of guangdong province,2011 MODIESHA TUNNELSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA UNIVERS25、ITY OFTECHNOLOGYGANGDINGTANCUNHUANGPU WEST AVETIANHE NORTH RDTIYU WEST RDTIANHEEAST RDTIANSHOU RDLINLE RDLINHE MIDDLE RDLINHE WEST RDTIANRUN RDGUANGYUAN EXPYLONGKOU WEST RDHUASHENG STHUAXU STGUANGZHOU SPORT UNIVERSITYLINJIANG AVESHIPAI WEST RDPINGJIANG RDHAIFENG RDHAIQING RDHAIWEN RDJINSUI RDJINSUI 26、RDHUANQIU GOLFHAILE RDXINGMIN RDGUANGDONG MUSEUM OF ARTREGAL RIVIERA HOTEL GUANGZHOUHUAMING RDGUANGZHOU MIDDLE AVEHUAQIANG RDTIANHE RDTIANQIANG RDHUASUI RDLIEDE AVELIEDE BRIDGELINGZHOU STSIYOU NEW RDFANGYUAN RDBINJIANG EAST RDBINJIANG MIDDLE RDZHONGKAI RDYUEJIANG MIDDLE RDCHINA IMPORT AND EXPORT FAI27、R COMPLEXCOVENTION ANDEXHIBITION CENTERYUANCUN SHANDING STSHIPAIQIAOTIANHE SPORTS CENTERTIANHENANYANGJITIYU XILUHUANGPU DADAOWOMENS AND CHILDRENS CENTERHAIZHU DISTRICTTIANHE SPORTS CENTER SOUTHLINHEXIZOOTAOJINYUANCUNSUBWAY LINE 6SUBWAY LINE 6SUBWAY LINE 1QUZHUANG YUEXIU MIDDLE RDSHIPAI EAST RDTIANHE28、 SOUTH 2ND RDTIYU WEST CROSS STLONGKOU MIDDLE RDHUACHENG AVEPINGYUE RDMACHANG RDHAIAN RDTAOYU RDPINGCHUAN RDGUANGZHOU BRIDGES303 SOUUTH CHINA EXPRESSHUANAN BRIDGEYUEJIANG WEST RDTIANHE DISTRICTGUANGZHOU MIDDLE AVECANTON TOWERGUANGZHOU EAST RAILWAY STATIONLINE 3OPERA HOUSELINE APMZHUJIANG NEW TOWNLIN29、E 3&5HAIXINSHALINE APMCHIGANG PAGODALINE APM&3HUACHENG DADAOLINE APM&5LIEDELINE 5HEART OF cBDzhujiang new townhigh-endresidentialareasituated at the heart of GuanGzhou CBdsubway line 5subway line apmsubway line 3ZHUJIANG NEW TOWNHUACHENG DADAOSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA NORMAL UNIVERSIT30、YSOUTH CHINA UNIVERSITY OFTECHNOLOGYGANGDINGTANCUNHUANGPU WEST AVETIANHE NORTH RDTIYU WEST RDTIANHEEAST RDTIANSHOU RDLINLE RDLINHE MIDDLE RDLINHE WEST RDTIANRUN RDGUANGYUAN EXPYLONGKOU WEST RDHUASHENG STHUAXU STGUANGZHOU SPORT UNIVERSITYHUANGPU MIDDLE AVEZHONGSHAN AVENUE(WEST)LINJIANG AVELINJIANG AV31、ESHIPAI WEST RDTIANFU RDYUANCUN 2ND CROSS RDYUANCUN S STPINGJIANG RDHAIFENG RDHAIQING RDHAIWEN RDZHUJIANG PARKJINSUI RDJINSUI RDJINANUNIVERSITYHUANQIU GOLFHAILE RDXINGMIN RDGUANGDONG MUSEUM OF ARTHUAMING RDGUANGZHOU MIDDLE AVETIANHE RDDONGFENGEAST RDDONGFENGEAST RDGUANGZHOUUPRISING MARTYRSSCEMETERYI32、NNER RING RDLUHU RDZHONGSHAN 2ND RDJIAOCHANG WEST RDDONGHUA WEST RDYANJIANG EAST RDDONGHU RDHAIYIN BRIDGEJIANGWAN BRIDGETIANQIANG RDFUJIN RDJIANSHE RDJIANSHE 6TH RDHUASUI RDLIEDE AVELIEDE BRIDGELINGZHOU STTANYUE STHAISHAN STSIYOU NEW RDNEW WORLD RIVERSIDE VILLAPENINSULA MINGZHU RESTAURANTDADAO RDFAN33、GYUAN RDYIZHOU RDBINJIANG MIDDLE RDZHONGKAI RDYUEJIANG MIDDLE RDCHINA IMPORT AND EXPORT FAIR COMPLEXCOVENTION ANDEXHIBITION CENTERYUANCUN SHANDING STSHIPAIQIAOTIANHE SPORTS CENTERTIANHENANYANGJIMARTYRS PARKTIYU XILUWOMENS AND CHILDRENS CENTERCHIGANG PAGODAYUEXIU DISTRICTTIANHE SPORTS CENTER SOUTHLIN34、HEXIGUANGZHOU EAST RAILWAY STATIONZOOTAOJINYUANCUNSUBWAY LINE 3SUBWAY LINE 6SUBWAY LINE 6SUBWAY LINE 3SUBWAY LINE 1SUBWAY LINE 1QUZHUANG YUEXIU MIDDLE RDSHIPAI EAST RDTIANHE SOUTH 2ND RDLONGKOU MIDDLE RDHUACHENG AVEPINGYUE RDMACHANG RDHAIAN RDTAOYU RDPINGCHUAN RDS303 SOUUTH CHINA EXPRESSHUANAN BRIDG35、EYUEJIANG WEST RDLIEDECANTON TOWEROPERA HOUSEHAIXINSHAGUANGZHOU BRIDGEHUANGPU DADAOTOP-TiER NEiGHBOURa World Class shoppinG Mall eMBraCed By top-tier Corporations luxury hotelsSpaNiSH CoNSulaTEiTaliaN CoNSulaTEauTraliaN CoNSulaTEaMEriCaN CoNSulaTEgErMaNy CoNSulaTEw HoTElTHE riTZ-CarlToNiFCaSCoTTFour36、 SEaSoNS HoTElgraND HyaTTw HoTElj.p.MorgaNBaNK oF guaNgZHouSTaNDarD CHarTErEDagriCulTural BaNK oF CHiNagENEral ElECTriC Co.priCE waTEr HouSE CoopErSErNST&youNgCHiNa MoBilE40offiCes6five-star hotelsandsubway line 5subway line apmsubway line 3ZHUJIANG NEW TOWNHUACHENG DADAOSOUTH CHINA NORMAL UNIVERSIT37、YSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA UNIVERSITY OFTECHNOLOGYGANGDINGTANCUNHUANGPU WEST AVETIANHE NORTH RDTIYU WEST RDTIANHEEAST RDTIANSHOU RDLINHE MIDDLE RDLINHE WEST RDGUANGYUAN EXPYLONGKOU WEST RDHUASHENG STHUAXU STGUANGZHOU SPORT UNIVERSITYHUANGPU MIDDLE AVEZHONGSHAN AVENUE(WEST)LINJIANG AVE38、LINJIANG AVESHIPAI WEST RDTIANFU RDYUANCUN 2ND CROSS RDYUANCUN S STZHUJIANG PARKJINSUI RDJINSUI RDJINANUNIVERSITYHUANQIU GOLFXINGMIN RDGUANGDONG MUSEUM OF ARTREGAL RIVIERA HOTEL GUANGZHOUHUAMING RDGUANGZHOU MIDDLE AVEHUAQIANG RDTIANHE RDDONGFENGEAST RDDONGFENGEAST RDGUANGZHOUUPRISING MARTYRSSCEMETER39、YINNER RING RDLUHU RDZHONGSHAN 2ND RDJIAOCHANG WEST RDDONGHUA WEST RDYANJIANG EAST RDDONGHU RDHAIYIN BRIDGEJIANGWAN BRIDGETIANQIANG RDFUJIN RDJIANSHE RDJIANSHE 6TH RDLIEDE BRIDGELINGZHOU STTANYUE STHAISHAN STSIYOU NEW RDNEW WORLD RIVERSIDE VILLAPENINSULA MINGZHU RESTAURANTDADAO RDYIZHOU RDBINJIANG E40、AST RDBINJIANG MIDDLE RDZHONGKAI RDYUEJIANG MIDDLE RDCHINA IMPORT AND EXPORT FAIR COMPLEXCOVENTION ANDEXHIBITION CENTERYUANCUN SHANDING STSHIPAIQIAOTIANHE SPORTS CENTERTIANHENANYANGJIMARTYRS PARKTIYU XILUHUANGPU DADAOWOMENS AND CHILDRENS CENTERCHIGANG PAGODATIANHE SPORTS CENTER SOUTHLINHEXIGUANGZHOU41、 EAST RAILWAY STATIONZOOTAOJINYUANCUNSUBWAY LINE 3SUBWAY LINE 6SUBWAY LINE 6SUBWAY LINE 3SUBWAY LINE 1SUBWAY LINE 5QUZHUANG YUEXIU MIDDLE RDSHIPAI EAST RDTIANHE SOUTH 2ND RDTIYU WEST CROSS STLONGKOU MIDDLE RDMACHANG RDHAIAN RDTAOYU RDPINGCHUAN RDGUANGZHOU BRIDGES303 SOUUTH CHINA EXPRESSHUANAN BRIDGE42、GUANGZHOU MIDDLE AVELIEDECANTON TOWEROPERA HOUSEHAIXINSHAYUEXIU DISTRICTTIANHE DISTRICTRESiDENTiAL With expatriates and exeCutives in the viCinityaverage residential Market price(guangzhou):35,000rMB/SQMaverage residential Market price(Zhujiang New Town CBD):55,000rMB/SQMSource:House 163,2013XiNgHui43、 yuNjiNgalaXy CiTyyaNgQiNgjuBiHaiwaNBoliN iNTErNaTioNal aparTMENTyuFENglijiaNg garDENZHoNgHai guaNyuaN iNTErNaTioNaljuaNFENgyuaNHuiFENgyuaNZHoNgHai HuaTiNgTop EaST juNyuFaNgyuaN yuEDaoVirTuE CourTliyawaNTHE riViEraliEDE rESiDENTialNaNguo garDENCENTral CapiTalCaNToN plaCETHE BayViEwpEarl riVEr NEw To44、wN SEaSHorE garDENdeluxe residential area subway line 5subway line apmsubway line 3ZHUJIANG NEW TOWNHUACHENG DADAOSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA NORMAL UNIVERSITYSOUTH CHINA UNIVERSITY OFTECHNOLOGYGANGDINGTANCUNHUANGPU WEST AVETIANHE NORTH RDTIYU WEST RDTIANHEEAST RDTIANSHOU RDLINLE RDLINH45、E MIDDLE RDLINHE WEST RDTIANRUN RDGUANGYUAN EXPYLONGKOU WEST RDHUASHENG STHUAXU STGUANGZHOU SPORT UNIVERSITYHUANGPU MIDDLE AVEZHONGSHAN AVENUE(WEST)LINJIANG AVELINJIANG AVESHIPAI WEST RDTIANFU RDYUANCUN 2ND CROSS RDYUANCUN S STPINGJIANG RDHAIFENG RDHAIQING RDHAIWEN RDZHUJIANG PARKJINSUI RDJINSUI RDJ46、INANUNIVERSITYHUANQIU GOLFHAILE RDXINGMIN RDGUANGDONG MUSEUM OF ARTREGAL RIVIERA HOTEL GUANGZHOUHUAMING RDGUANGZHOU MIDDLE AVEHUAQIANG RDTIANHE RDDONGFENGEAST RDDONGFENGEAST RDGUANGZHOUUPRISING MARTYRSSCEMETERYINNER RING RDLUHU RDZHONGSHAN 2ND RDJIAOCHANG WEST RDDONGHUA WEST RDYANJIANG EAST RDDONGHU47、 RDHAIYIN BRIDGEJIANGWAN BRIDGETIANQIANG RDFUJIN RDJIANSHE RDJIANSHE 6TH RDLIEDE AVELIEDE BRIDGELINGZHOU STTANYUE STHAISHAN STNEW WORLD RIVERSIDE VILLAPENINSULA MINGZHU RESTAURANTDADAO RDFANGYUAN RDYIZHOU RDBINJIANG MIDDLE RDZHONGKAI RDYUEJIANG MIDDLE RDCHINA IMPORT AND EXPORT FAIR COMPLEXCOVENTION 48、ANDEXHIBITION CENTERYUANCUN SHANDING STSHIPAIQIAOTIANHE SPORTS CENTERTIANHENANYANGJIMARTYRS PARKTIYU XILUHUANGPU DADAOWOMENS AND CHILDRENS CENTERCHIGANG PAGODATIANHE SPORTS CENTER SOUTHLINHEXIGUANGZHOU EAST RAILWAY STATIONZOOTAOJINYUANCUNSUBWAY LINE 3SUBWAY LINE 6SUBWAY LINE 6SUBWAY LINE APMSUBWAY L49、INE 3SUBWAY LINE 3SUBWAY LINE 1SUBWAY LINE 1SUBWAY LINE 5QUZHUANG YUEXIU MIDDLE RDSHIPAI EAST RDTIANHE SOUTH 2ND RDTIYU WEST CROSS STLONGKOU MIDDLE RDHUACHENG AVEPINGYUE RDMACHANG RDTAOYU RDPINGCHUAN RDS303 SOUUTH CHINA EXPRESSHUANAN BRIDGEYUEJIANG WEST RDGUANGZHOU MIDDLE AVELIEDEOPERA HOUSEHAIXINSH50、AYUEXIU DISTRICTGUANGZHOU BRIDGEHAIZHU DISTRICTTIANHE DISTRICTcULTURALLANDMARKa CoMMunity eMBraCed By Culture and natureCHilDrENS palaCEHaiXiNSHaiSlaNDopEra HouSECaNToNTowErguaNgDoNg MuSEuMguaNgZHou liBrarysubway line 5subway line apmsubway line 3cONNEcTiviTYWell linKed to adJaCent priMe offiCe Buil51、dinGs Bypedestrian BridGesdireCt aCCess to Metro line 3,line 5 and apM line at B1 and B2l2B2GUANGzHOU K11LUxURY REvOLUTiONDUPLExLUxURYANcHORSand outdoor Garden for MarKetinG events18M-tallfaCade 30M ATRiUMduplex shops alonG Main aCCess(l1-l2)With Glass rooftopl1iNTER cONNEcTEDdireCt linKaGe to the o52、ffiCe toWer and hotelB1l1l7B1 entranCe to offiCe toWerl1 ConneCtion to hotell7 south entranCe of footBridGe linKALFREScO DiNiNGWith speCtaCular vieWs over GuanGzhou CBdl7l8viP ExPERiENcEexClusive six-star serviCes inCludinG KluB11 MeMBership,valet parKinG,aMple parKinG spaCes,vip drop off and vip li53、ftl8ART PLAYGROUNDset out on a Journey of iMaGinationand enCounter an enerGetiC,inspirinGand theatriCal experienCel4SKY STAGEURBAN FARMiNGan enriChed platforM dediCated to perforManCes and exhiBitionsiMMerse in nature With an indoor urBan farMl4l5Movies,private parties and Business eventsunder one r54、oofl5international fine foods for the Most disCerninG GourMetsB2GOURMET MARKETBOUTiQUE ciNEMA B201B202B205B206B207B203B203AB211SUPERMARKETB210B209B208FOOD&BEVERAGESUPERMARKETNORTHVIPLIFTSUPERMARKETLIFTB2B1OFFICELIFT LOBBYSMOKEROOMB1B1LIFT LOBBYB2ConfeCtionaryparKFOOD&BEVERAGESUPERMARKETNORTHsuperMar55、KetfroM MetroaCCESS FroM METroB130B109B108B103AB101B102B103B105B106B115B121B122B110B204B131B120B129B132B132AB135B134B133B128B127B125B123AB123B131BB128AB126AB119B118B117B116B130AB113AB126RETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHSTAIRCASE TOL1 GARDENOFFICELOBBYOFFICECARPARK LIFTVIPLIFTLIFT LOBBYOFFICE56、CARPARK LIFTCLOAKROOMB2METROB2L1L1L1B2L1B130B109B108B103AB101B102B103B105B106B115B121B122B110B204B131B120B129B132B132AB135B134B133B128B127B125B123AB123B131BB128AB126AB119B118B117B116B130AB113AB126RETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHSTAIRCASE TOL1 GARDENOFFICELOBBYOFFICECARPARK LIFTVIPLIFTLIFT L57、OBBYOFFICECARPARK LIFTCLOAKROOMB2METROB2L1L1L1B2L1B1ol piCKssKin Care/CosMetiCsinternational CuisinefroM MetroaCCESS FroM METroaCCESS FroM METrool piCKsVIP LIFT LOBBYL101L103AL109AL109L108L112L113L110L111L116L115L113AL117L105L106L107L102L103PRIVATEGARDENRETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHLIFT 58、LOBBYOFFICECARPARK LIFTB1L2B2L2B1L2TAXI DROP OFFEVENTSPACEVIPDROP OFFDROP OFFoFFiCE loBByluxury MaisonL1RETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHLIFT LOBBYOFFICECARPARK LIFTB1L2B2L2B1L2TAXI DROP OFFEVENTSPACEVIPDROP OFFDROP OFFluxury hiGh fashionWatChes&JeWellery3oM atriuMEaSTENTraNCEFroM THE riTZ-C59、arlToNwESTENTraNCEFroM FourSEaSoNS HoTElFroM guaNgZHou liBrary aND guaNgZHou MuSEuMFroM oFFiCEFroM HoTEl aND SErViCE aparTMENT loBByFroMgarDEN arEaOFFICE LOBBYL201L212L215L208L207L206L205L203AL217L218L220L219L211L222L223L224L225L211L202L203L213LIFT LOBBYOFFICE CARPARK LIFTOFFICE CARPARK LIFTVIPLIFTL60、1L3L1L1L1L3RETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHinternationaldesiGnersuiteL2OFFICE LOBBYL201L212L215L208L207L206L205L203AL217L218L220L219L211L222L223L224L225L211L202L203L213LIFT LOBBYOFFICE CARPARK LIFTOFFICE CARPARK LIFTVIPLIFTL1L3L1L1L1L3RETAIL SHOPFOOD&BEVERAGEOFFICE/HOTELNORTHGourMet Cafelux61、ury hiGh fashionWatChes&JeWelleryFooTBriDgE aCCESS FroMaDjaCENT oFFiCE BuilDiNgSFooTBriDgE aCCESS FroMaDjaCENT oFFiCE BuilDiNgSFooTBriDgE aCCESS FroMaDjaCENT oFFiCE BuilDiNgSfootBridGe aCCess froMadJaCent offiCe BuildinGsGALLERY WALKL301L302L303L303AL305L315L318L317L316L313AL313L312L310L310L307L306L62、320L321L319RETAIL SHOPFOOD&BEVERAGEGALLERY WALK/ART SPACENORTHLIFT LOBBYVIPLIFTL2L4L2L4L5planfashionistaislandL3Casual dininGinternational fashioniCon storeRETAIL SHOPFOOD&BEVERAGEGALLERY WALK/ART SPACENORTHSTEPPEDTERRACEART SPACEL401L402L402AL403L403AL405L417L418L406L407L408L410L415L413AL411L412LIF63、T LOBBYVIPLIFTL3L5RETAIL SHOPFOOD&BEVERAGEGALLERY WALK/ART SPACETREE HOUSENORTHEVENTSPACEL3L5art playGroundL4art spaCeBooK storesKy staGehiGh street fashionGadGets/aCCessoriesCasual dininGRETAIL SHOPFOOD&BEVERAGEGALLERY WALK/ART SPACETREE HOUSENORTHSTEPPEDTERRACEURBANFARMINGL508L502L503L507L504CINEM64、ARETAIL SHOPFOOD&BEVERAGECINEMATREE HOUSEURBAN FARMINGNORTHLIFT LOBBYVIPLIFTL3EVENTSPACEL4L6Casual dininGCineMa L5sKy staGeurBan farMinGCineMaRETAIL SHOPFOOD&BEVERAGECINEMATREE HOUSEURBAN FARMINGNORTHCasual dininGL601L602CINEMARETAIL SHOPCINEMANORTHLIFT LOBBYVIPLIFTL5L7L5L7CineMaasian GourMetL6asian65、 GourMetCineMaRETAIL SHOPCINEMANORTHL701L702L703L703AL705CINEMABALCONYFOOD&BEVERAGECINEMANORTHLIFT LOBBYVIPLIFTL6L8BALCONYCineMafine dininGL7fine dininGCineMaBALCONYFOOD&BEVERAGECINEMANORTHlinK BridGe aCCess to K11 offiCeliNK BriDgE aCCESS FroM K11 oFFiCEL801L802CINEMAKLUB 11BALCONYFOOD&BEVERAGEKLUB66、 11CINEMANORTHLIFT LOBBYL7VIPLIFTalfresCo dininGvip exClusiveL8KluB 11CineMaFOOD&BEVERAGEKLUB 11CINEMANORTHalfresCo dininGK11infuturePORTFOLiOSHENYANGSHANGHAiNiNGBOWUHANGUiYANGGUANGzHOUHONG KONGHAiKOUTiANjiNQiNGDAOBEijiNG11 Cities 19 proJeCts 1,600,000+sQM of ManaGed areastotal footfall 35,000,000/y67、rtotal sales 2,500,000,000/yrhong Kongwuhan(i)shanghaishenyangbeijingguangzhouwuhan(ii,iii,iv)Qingdaowuhan(guanggu)guiyanghaiKouningbotianjinopened deC 2009opened jul 2010opened jun 20132015201620162016201620172017201720172018total34,00010,000116,000260,00088,000300,00041,00042,00060,000100,000100,068、00150,000189,000over 1,600,000CitiesopeninG tiMe Gfa(sQM)BeiJinGmost exClusive shopping Centreopening year:phase 1,2016area:88,000m2levels:5(B2-l3)location:Chongwenmenwai road,Dongcheng District(opposite of the Temple of Heaven)Subway:line 5&line 7parking Spaces:over 700GuanGzhoutallest landmarKin t69、he Cityopening year:2016area:510,000m2levels:10(B2-l8)location:Zhujiang New Town,Tianhe District(new landmark in the CBD)Subway:line 3,line 5&line apMparking Spaces:over 1,700tianJintallest building in the Cityopening year:2018area:189,000m2levels:4(B1-l3)location:1st avenue,Taida Economic Developme70、nt Zoneparking Spaces:over 2,000honG KonGworlds first art mallopening year:2009area:34,000m2levels:7(B2-l4)location:Center of Tsim Sha Tsui Subway:Tsim Sha Tsui Stationparking Spaces:180shenyanGenormous City Complex opening year:2015area:260,000m2levels:6(B1-l5)location:Qingnian avenue,Heping Distri71、ctSubway:line 2parking Spaces:over 5,000Wuhanglamorous downtown opening year:phase 1,2010;phase 2-4,2016 area:51,000m2levels:5location:jiefang avenue,HankouSubway:Tram 1&line 6 opens 2015 shanGhaitallest building on huaihai roadopening year:2013area:116,000m2levels:6(B2-l4)location:Huaihai M.road,Hu72、angpu District,Shanghai CitySubway:line 1parking Spaces:326LANDMARK BUiLDiNGSTHANK YOUThe photos,illustrations,renderings,contents and/or information of this presentation are for reference only.Floor plans of this presentation are not to scale and for identification only.K11 Concepts limited reserves the right to change the information aforementioned without prior notice.
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上傳時間:2024-12-17
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