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1、VeriSM?Digital Transformation&Innovation Management Johann H Botha:Lead Author?CEO getITright Sun ZhenPeng:Director EXIN AsiaDIGITAL IS THE MAIN REASON THAT OVER 50%OF THE COMPANIES ON THE FORTUNE 500HAVE DISAPPEARED SINCE 2000.(SOURCE:WORLD ECONOMIC FORUM)?VeriSM?VeriSM?Digital Transformation refer2、s to the changes associated with the application of digital technologies across all areas of an organization,from sales to marketing,products,services and new business models.“?”VeriSM is s structured approach (journey)for Digital Transformation and ESPECIALLY helpful for Incumbent Organisations who3、 would like to digitally transform.MARKETCUSTOMERSTECHNOLOGYLEGALINNOVATION APPROACHVeriSM MESH integration modelENTERPRISE PORTFOLIOVeriSM MODEL governance&operatingAn overview of the VeriSM tools for a complete your transformation journeyOPERATIONSDigitisation of processesEmployee enablementProces4、s performanceUnderstanding customer needs and behaviourIncreased consumer engagement&participationCustomer touchpointsDisrupting your own business before someone else canInnovation and differentiationProduct/service differentiation&consumer acceptanceOperational focusCustomer focusFuture focusLeader5、ship in a specific market segmentImproved customer retention and loyaltyImproved efficiency and cost reductionDIGITAL OPTIMISATIONDIGITAL TRANSFORMATIONfocusprimary benefitprimary metricstrategic advantageInsert fig 44 here?(?Verify,Review,Improve)Value-driven|?Evolving|?Responsive|?Integrated|?VERI6、SM?.IFDC 2018-VeriSMTM Professional Train-The-TrainerTransformational approachesfocusPrimary benefitPrimary metricStrategic advantageDigitisation of processesEmployee enablementProcess performanceUnderstanding customer needs and behaviourIncreased consumer engagement&participationCustomer touchpoint7、sDisrupting your own business before someone else canInnovation and differentiation(new way of doing something old or doing something new entirely)Product/service differentiation&consumer acceptanceOperational focusCustomer focusFuture focusLeadership in a specific market segmentImproved customer re8、tention and loyaltyImproved efficiency and cost reductionDIGITAL OPTIMISATIONDIGITAL TRANSFORMATIONLoosely Based on the original idea from Digital Transformation:a Roadmap for billion-dollar organisations,2011 MIT Center for Digital Business and Capgemini Consulting IFDC 2018-VeriSMTM Professional T9、rain-The-TrainerInnovation approachesFUTURE FOCUSCUSTOMER FOCUSOPERATIONAL FOCUSINNOVATORS EARLY ADOPTERS EARLY MAJORITY LATE MAJORITY LAGGARDS Building and maintain an Enterprise PortfolioA TAILORED MESH THAT SUITS YOUR ORGANISATIONThe VeriSM approach supports organizations to better select,apply&i10、ntegrate methodologies,frameworks and technologies that support their daily operations and strategies and govern them under one modelifdc.globalThe IFDC(a nonprofit foundation)took the initiative to create the VeriSM approach and developed it in cooperation with an international team of expertsDRIVE11、N BY THE COMMUNITYClaire AgutterSuzanne D.Van HoveRandy SteinbergDave van HerpenDoug TedderJohann BothaKaren FerrisKrzysztof PolitowiczLeo van SelmMichelle Major-GoldsmithRobert den BroederClare McAleeseRob EnglandSimon DorstGary HibberdSteven R.Matthews Wendie AdamsYong Mei LiuHelen MorrisSandra Wh12、ittlestonAureo AntunesChris LittlewoodMasaya KobayashiDr.Mauricio CoronaRory CanavanDaniel BrestonAlison CartlidgeVictoriano GomezSachin BhatnagarVincius LunaReni FriisStephen MannLewis HerbertAndrea Kis and many moreSimone MooreLuis AndersonPeter BrookesJames GanderApril AllenAnna LeylandGeorge Naw13、araJan BoumanRichard De KockRachel McElroyAndy HumppreyGAINING TRACTION-FASTEXIN?1989?EXIN?The Global Leading ICT Management Certification Authority2016?DevOps Master?e-CF?2017?IT?2018?IFDC?-?VeriSM?2005?1984?1993?ITIL?1999?Prince2?2007?IT?2014?125?30?We turn skills into reputation2018?CIO?VeriSM?CIO?VeriSM?