2021地產(chǎn)項(xiàng)目雙十一尖貨拍賣(mài)會(huì)暨示范區(qū)開(kāi)放活動(dòng)策劃方案(來(lái)時(shí)代·挑尖貨主題)(63頁(yè)).pptx
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上傳人:故事
編號(hào):654380
2023-05-09
63頁(yè)
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1、I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.尖貨時(shí)代財(cái)信某項(xiàng)目大牌尖貨拍賣(mài)會(huì)&營(yíng)銷(xiāo)中心潮酷來(lái)襲D DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH H時(shí)時(shí)尚尚02 活動(dòng)中期執(zhí)行CONTENTS目錄04 執(zhí)行細(xì)則03 流程規(guī)劃02 視覺(jué)包裝01 活動(dòng)概述活活動(dòng)動(dòng)概概述述D DE ES S2、I IG GE EN ND D B BY Y M MU UY YU US SH HD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HI I walked walked through through manymany mountains,mountains,walked walked through through many many waters,waters,and and knew knew many many people.people.The The only only thing thing that that really mak3、es really makes me tempted me tempted is is that that you you see see me me at at thethe moment.moment.孟菲斯孟菲斯時(shí)時(shí)代代概念規(guī)劃孟菲斯時(shí)代2021I“孟菲斯”的設(shè)計(jì)都盡力去表現(xiàn)各種富于個(gè)性化的文化內(nèi)涵,從天真滑稽直到怪誕、離奇等不同情趣。在色彩上常常故意打破配色規(guī)律,喜歡用一些明快、風(fēng)趣、彩度高 的明亮色調(diào),特別是粉紅、粉綠等艷俗的色彩。孟菲斯設(shè)計(jì)是一種時(shí)下流行的設(shè)計(jì)風(fēng)格,它即擁有現(xiàn)代設(shè)計(jì)的特 征,也包含復(fù)古設(shè)計(jì)的元素。個(gè)性化設(shè)計(jì),大膽又叛逆,具備瞬間抓住年輕客群視覺(jué),調(diào)動(dòng)用 戶(hù)情緒和共鳴4、孟菲斯&閱時(shí)代I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.酷炫 個(gè)性 潮流 獨(dú)特孟菲斯元素在雙十一與示范區(qū)開(kāi)放碰撞出怎樣的火花?項(xiàng)目名稱(chēng):財(cái)信項(xiàng)目活動(dòng)主題:來(lái)時(shí)代挑尖貨活動(dòng)時(shí)間:2021年11月11 日暫定晚上7:00開(kāi)始)活動(dòng)場(chǎng)地:財(cái)信某項(xiàng)目活動(dòng)人數(shù):300-500人活動(dòng)調(diào)性:酷炫、個(gè)性、ins、潮流Activity over5、view活動(dòng)概述視視覺(jué)覺(jué)氛氛圍圍D DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH H主畫(huà)面 展 示P i c t u r e d e s i g n平面規(guī)劃P i c t u r e d e s i g n活動(dòng)區(qū)P i c t u r e d e s i g n活動(dòng)區(qū)P i c t u r e d e s i g n潮玩區(qū)P i c t u r e d e s i g n潮玩區(qū)P i c t u r e d e s i g n潮 牌陳列區(qū)P i c6、 t u r e d e s i g n簽到區(qū)(認(rèn)證)P i c t u r e d e s i g nTIDAL CURRENTE e s o u r c e s冷飲資源UGLY MONKEYUGLY MONKEY奇丑猴子奇丑猴子現(xiàn)場(chǎng)半價(jià)售賣(mài)閱時(shí)代專(zhuān)屬咖啡(數(shù)量有限)奇丑的猴子咖啡是中國(guó)一家知名的奶茶甜品店,我們的品牌在中國(guó)可謂是深入人心,不僅有著大批的愛(ài)好者和支持者,我們的分店也是開(kāi)遍了世界各地,讓我們奇丑的猴子咖啡占據(jù)世界的奶茶界,我們奇丑的猴子咖啡會(huì)不斷的努力把我們的奶茶和甜品做到盡善盡美,不僅是自然清新美味健康,更加要有創(chuàng)意、有新意、有趣、好吃又好玩的甜品店,才是我們消費(fèi)者最想要的生7、活品質(zhì)的追求呀!我們奇丑的猴子咖啡從名字來(lái)說(shuō)就是形成了特別大的反差E e s o u r c e s其他資源ASAWAKENASAWAKEN肌膚管理肌膚管理AS引進(jìn)日本本土的美容技術(shù),日式純正的手法,融合日本進(jìn)口高端產(chǎn)品,聯(lián)合日本大牌:POLA、ZXZIA、PWERTREE、花馨公司等為當(dāng)代女性提供最優(yōu)質(zhì)的的肌膚護(hù)理。AS素有“心靈氧吧”之美稱(chēng)。現(xiàn)場(chǎng)為客戶(hù)提供美甲服務(wù)和提供優(yōu)質(zhì)的肌膚管理咨詢(xún);ASAWAKEN專(zhuān)業(yè)的肌膚、美容、日置妝品等美容方面的專(zhuān)業(yè)分析與建議現(xiàn)場(chǎng)針對(duì)女性皮膚問(wèn)題提供專(zhuān)業(yè)建議。ACTIVITY FLOW活動(dòng)流程#丑猴子咖啡(全天)#客戶(hù)前往我們的營(yíng)銷(xiāo)中心可免費(fèi)品鑒,絲滑質(zhì)感的各8、品種咖啡,給予現(xiàn)場(chǎng)來(lái)到營(yíng)銷(xiāo)中心的來(lái)賓味覺(jué)體驗(yàn)感,營(yíng)造活動(dòng)氛圍感!A T M O S P H E R EC O N S T R U C T I O N2021/11財(cái)信閱時(shí)代營(yíng)銷(xiāo)中心亮相CASIN YUE EARACTIVITY FLOW活動(dòng)流程#美妝護(hù)膚達(dá)人(10:00-17:00)#邀約淺奢日置肌膚沙龍(awaken skin),簡(jiǎn)稱(chēng)AS,特邀AS肌膚管理專(zhuān)家,現(xiàn)場(chǎng)為客戶(hù)提供美甲服務(wù)和提供優(yōu)質(zhì)的肌膚管理咨詢(xún);ASAWAKEN專(zhuān)業(yè)的肌膚、美容、日置妝品等美容方面的專(zhuān)業(yè)分析與建議現(xiàn)場(chǎng)針對(duì)女性皮膚問(wèn)題提供專(zhuān)業(yè)建議。A S 引 進(jìn) 日 本 本 土 的 美 容 技 術(shù),日 式 純 正 的 手 法,融 9、合日 本 進(jìn) 口 高 端 產(chǎn) 品,聯(lián) 合 日 本 大 牌:P O L A、Z X Z I A、P W E R T R E E、花 馨 公 司 等 為 當(dāng) 代 女 性 提 供 最 優(yōu) 質(zhì) 的 的 肌膚 護(hù) 理。A S 素 有“心 靈 氧 吧”之 美 稱(chēng)2021/11財(cái)信閱時(shí)代營(yíng)銷(xiāo)中心亮相CASIN YUE EARACTIVITY FLOW活動(dòng)流程#星級(jí)冷餐(全天供應(yīng))#以簡(jiǎn)潔輕奢的擺件布臺(tái),定制冷餐擺件,星級(jí)冷餐熱飲供前來(lái)營(yíng)銷(xiāo)中心嘉賓享用。A T M O S P H E R EC O N S T R U C T I O N2021/11財(cái)信閱時(shí)代營(yíng)銷(xiāo)中心亮相CASIN YUE EARTIDAL 10、CURRENT物料延展V is u a l p a c k a g in g主題桁架導(dǎo)視桁架VIP/普通客戶(hù)競(jìng)拍號(hào)碼牌工作牌話(huà)筒卡物料延展V is u a l p a c k a g in g導(dǎo)視牌點(diǎn)位牌花柱物料延展V is u a l p a c k a g in g活活動(dòng)動(dòng)內(nèi)內(nèi)容容D DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH H潮弄大牌尖貨競(jìng)拍流程“時(shí)代尖貨官認(rèn)證”(成功簽到領(lǐng)取競(jìng)拍號(hào)碼牌)“大牌尖貨角逐”(大牌尖貨競(jìng)拍)“競(jìng)投成功”“結(jié)算11、拍品”準(zhǔn)備朋友圈轉(zhuǎn)發(fā)記錄截圖競(jìng)拍資金潮弄大牌尖貨競(jìng)拍流程VIP客戶(hù)權(quán)利:1.由甲方派發(fā)的“預(yù)售VIP尖貨官”邀請(qǐng)函,客戶(hù)憑借邀請(qǐng)函兌換VIP專(zhuān)屬臂貼和VIP競(jìng)拍號(hào)碼牌進(jìn)場(chǎng);2.VIP客戶(hù),從專(zhuān)屬尊享通道進(jìn)場(chǎng)(每組VIP客戶(hù)可攜帶3名親友成員進(jìn)入會(huì)場(chǎng));3.VIP客戶(hù)享有專(zhuān)屬5折競(jìng)拍品(7件),此環(huán)節(jié)只對(duì)VIP客戶(hù)開(kāi)放;4.VIP客戶(hù)專(zhuān)享互動(dòng)大獎(jiǎng)抽取;5.VIP客戶(hù)享有結(jié)算區(qū)專(zhuān)屬兌換/結(jié)算競(jìng)拍品服務(wù),現(xiàn)場(chǎng)優(yōu)先快捷兌換;VIP客戶(hù)尊享服務(wù)VIP客戶(hù)入場(chǎng)須知:“VIP尖貨官邀請(qǐng)函”“領(lǐng)取VIP號(hào)碼牌”“參與競(jìng)拍”VIP客戶(hù)競(jìng)拍資格獲取普通客戶(hù)入場(chǎng)需知:1.客戶(hù)掃描現(xiàn)場(chǎng)二維碼,并填報(bào)個(gè)人信息,關(guān)注項(xiàng)目12、微信公眾號(hào)獲得競(jìng)拍號(hào)碼牌(藍(lán)色,編號(hào)B字頭);2.進(jìn)場(chǎng)時(shí)提示客戶(hù),轉(zhuǎn)發(fā)項(xiàng)目微信公眾號(hào)指定微信文章或選取三張圖片配文,轉(zhuǎn)發(fā)朋友圈方可結(jié)算3.普通客戶(hù)成功競(jìng)拍品,結(jié)算時(shí)憑借朋友圈記錄結(jié)算競(jìng)拍品(重要提示);4.普通客戶(hù)領(lǐng)取競(jìng)拍號(hào)碼牌進(jìn)場(chǎng)參與競(jìng)拍(每組客戶(hù)僅攜帶2名親友成員進(jìn)入會(huì)場(chǎng));普通客戶(hù)競(jìng)拍資格入場(chǎng)四步曲:“掃描二維碼”(打開(kāi)微信掃描二維碼)關(guān)注“閱時(shí)代”公眾號(hào)“尖貨認(rèn)證”(填報(bào)競(jìng)拍人真實(shí)信息)“領(lǐng)取競(jìng)拍號(hào)碼牌”大眾客戶(hù)競(jìng)拍資格獲取結(jié)算溫馨提醒:為加快現(xiàn)場(chǎng)結(jié)算進(jìn)度,節(jié)約您的兌換時(shí)間;溫馨提示您提前轉(zhuǎn)發(fā)“閱時(shí)代”微信公眾號(hào)頭條微信文章或進(jìn)入“云攝影”選取三張圖片配文“來(lái)時(shí)代挑尖貨 財(cái)信閱時(shí)代營(yíng)銷(xiāo)13、中心潮酷開(kāi)放,我來(lái)認(rèn)證”轉(zhuǎn)發(fā)至朋友圈方可快速結(jié)算結(jié)算時(shí)憑借朋友圈轉(zhuǎn)發(fā)記錄結(jié)算競(jìng)拍品(重要提示);普通客戶(hù)結(jié)算需知時(shí)間規(guī)劃T i m e m a n a g e m e n t序號(hào)時(shí)間內(nèi)容備注114:0015:00入場(chǎng)準(zhǔn)備泊車(chē)服務(wù)/迎賓服務(wù)/簽到/體溫測(cè)量214:0015:00尖貨潮流尖貨潮流區(qū)生活館體驗(yàn)/暖場(chǎng)音樂(lè)/宣傳視頻314:5515:00主持暖場(chǎng)預(yù)告活動(dòng)開(kāi)始時(shí)間415:0015:05街舞開(kāi)場(chǎng)街舞演繹515:0015:05T臺(tái)模特秀時(shí)尚靚麗/英俊帥氣模特?cái)y帶競(jìng)拍品踩點(diǎn)走秀615:0515:10主持人開(kāi)場(chǎng)開(kāi)場(chǎng)/介紹活動(dòng)/到場(chǎng)嘉賓715:1015:15說(shuō)唱演繹特邀說(shuō)唱明星開(kāi)場(chǎng)演繹815:15-14、15:20主持人登臺(tái)主持登臺(tái)暖場(chǎng)/介紹輕奢拍賣(mài)會(huì)規(guī)則915:20-15:50潮牌拍賣(mài)專(zhuān)場(chǎng)潮牌拍賣(mài)專(zhuān)場(chǎng)(15拍品)1015:50-16:00“好色人”/軟件抽獎(jiǎng)潮牌專(zhuān)場(chǎng)兌換(盲盒、口紅)1116:00-16:30VIP拍賣(mài)專(zhuān)場(chǎng)VIP專(zhuān)享尖貨拍賣(mài)專(zhuān)場(chǎng)(15拍品)1216:30-16:40互問(wèn)互答/軟件抽獎(jiǎng)VIP專(zhuān)享兌換(盲盒、蘋(píng)果耳機(jī))1316:40-17:40大牌拍賣(mài)專(zhuān)場(chǎng)大牌拍賣(mài)專(zhuān)場(chǎng)(30拍品)1417:40-18:00活動(dòng)淡出大牌拍賣(mài)專(zhuān)場(chǎng)兌換1518:00-22:00活動(dòng)撤場(chǎng)物料撤場(chǎng)/清理場(chǎng)地模特迎賓2021Some Text Here甄選優(yōu)質(zhì)禮儀模特,身穿統(tǒng)一高定禮服;在尖貨時(shí)代潮流區(qū)迎賓接15、待,禮儀人員引導(dǎo)來(lái)賓簽到進(jìn)場(chǎng);D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.掃碼檢票2021Some Text Here1.現(xiàn)場(chǎng)入口分為VIP通道/普通客戶(hù)通道;2.VIP客戶(hù):持VIP認(rèn)證頁(yè)16、面從直通快道檢票進(jìn)場(chǎng);3.普通客戶(hù):現(xiàn)場(chǎng)關(guān)注項(xiàng)目微信公眾號(hào),并掃描現(xiàn)場(chǎng)二維碼,填報(bào)客戶(hù)信息,獲得競(jìng)拍號(hào)碼牌,入場(chǎng)參與;D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.疫情防控2021Some T17、ext Here1.對(duì)現(xiàn)場(chǎng)進(jìn)場(chǎng)所有客戶(hù)進(jìn)行體溫檢測(cè),現(xiàn)場(chǎng)為未佩戴口 罩的來(lái)賓分發(fā)口罩,提供免洗洗手液、酒精消毒液等 防疫物資;2.現(xiàn)場(chǎng)來(lái)賓進(jìn)行入場(chǎng)前的防疫檢查,有序簽到進(jìn)入辦理;簽到時(shí)每人間隔1m進(jìn)行活動(dòng),物業(yè)人員控制人流導(dǎo)向,為來(lái)賓生命安全保駕護(hù)航(甲方負(fù)責(zé)檢測(cè));PS:口罩分為成人口罩與兒童口罩 D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walkedthroughmanywaters,an18、dknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.競(jìng)拍號(hào)碼牌2021Some Text Here 1、活動(dòng)準(zhǔn)備專(zhuān)用簽到臺(tái)、掃碼簽到后,領(lǐng)取活動(dòng)參與號(hào)碼牌(每組家庭限領(lǐng)一牌)2、競(jìng)買(mǎi)人領(lǐng)取競(jìng)價(jià)號(hào)牌,進(jìn)入拍賣(mài)會(huì)場(chǎng),3、參與各種商品的競(jìng)拍中,感受拍賣(mài)的快感;注:號(hào)碼牌分為VIP/普通號(hào)碼牌,從顏色和號(hào)碼區(qū)分。D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH H19、Iwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.模特T臺(tái)秀2021Some Text Here模特秀開(kāi)場(chǎng)演繹,隨著DJ炫酷音樂(lè),舞美燈光絢麗呈現(xiàn),時(shí)尚靚麗的大模腳踩音樂(lè)節(jié)奏出場(chǎng);聚焦現(xiàn)場(chǎng)目光,并攜帶本次活動(dòng)部分拍品進(jìn)行展示;為輕奢拍賣(mài)會(huì)拉開(kāi)帷幕,同時(shí)吸引現(xiàn)場(chǎng)來(lái)賓昭示活動(dòng)開(kāi)始!D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES S20、I IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.主持暖場(chǎng)2021Some Text Here舞臺(tái)區(qū)/LED大屏循環(huán)播放項(xiàng)目宣傳片活動(dòng)開(kāi)始前主持人口播項(xiàng)目信息,預(yù)告活動(dòng)開(kāi)始時(shí)間D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN21、 ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.街舞演繹2021Some Text Here開(kāi)場(chǎng)即可遭起來(lái),炫酷街舞燃炸舞臺(tái)DESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walked22、throughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.輕奢拍賣(mài)會(huì)2021Some Text Here項(xiàng)目輕奢拍賣(mài)會(huì)正式開(kāi)始,現(xiàn)場(chǎng)主持暖場(chǎng)帶動(dòng)氛圍,暖場(chǎng)期間主持口播介紹競(jìng)拍舉牌、加價(jià)規(guī)則,強(qiáng)調(diào)活動(dòng)參與方式。D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH HIwalkedthroughmanymountains,walk23、edthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.競(jìng)拍規(guī)則2021Some Text Here1、主持人通過(guò)暖場(chǎng)宣導(dǎo)本次競(jìng)拍活動(dòng)規(guī)則;2、競(jìng)拍活動(dòng)開(kāi)始,每件拍品由主持人介紹的同時(shí),模特將拍品呈現(xiàn);3、主持人控制拍賣(mài)節(jié)奏和秩序,來(lái)賓通過(guò)號(hào)碼牌舉牌加價(jià)示意,主持人敲擊三次價(jià)高著得;4、現(xiàn)場(chǎng)主持人與工作人員配合進(jìn)行展示拍品,控制拍賣(mài)節(jié)奏和秩序。D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYIwalkedthr24、oughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.競(jìng)拍品展示2021Some Text Here1、競(jìng)拍活動(dòng)開(kāi)始,每件拍品由主持人介紹的同時(shí),工作人員/模特?cái)y帶拍品展示;2、舞臺(tái)LED大屏動(dòng)畫(huà)呈現(xiàn)該拍品;3、模特腳踩音樂(lè)節(jié)奏進(jìn)行T臺(tái)秀展示;D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYIwalkedthroughmanymountains,walkedthro25、ughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.D D E E S S I I G G E E N N D D B B Y Y M M U U Y Y U U S S H H八八 折折 封封 頂頂潮牌拍賣(mài)專(zhuān)場(chǎng)beats耳機(jī)樂(lè)高機(jī)械組42096保時(shí)捷911賽車(chē)MLB帽子蘋(píng)果手表、AJ系列、畢奇怪獸盲盒SK2美妝系列口紅 面膜 精華拍賣(mài)品牌D D E E S S I I G G E E N N D D B B Y Y M M U U Y Y U U S S H26、 H5 5 折折 專(zhuān)專(zhuān) 場(chǎng)場(chǎng)大牌輕奢專(zhuān)場(chǎng)LV挎包c(diǎn)oach男士雙肩包MCM雙肩包MCM斜挎包c(diǎn)ucci腰帶香奈兒耳釘肌膚之鑰水乳三件套馬歇爾2代藍(lán)牙音箱家用D D E E S S I I G G E E N N D D B B Y Y M M U U Y Y U U S S H HD DE ES SI IG GE EN ND DVIP輕奢專(zhuān)場(chǎng)海藍(lán)之謎系列ipad10.2MacBookAir華為手mate40pro潮牌專(zhuān)場(chǎng)互動(dòng)2021Some Text Here潮牌專(zhuān)場(chǎng)后,開(kāi)展“好色人”互動(dòng)環(huán)節(jié),大屏出現(xiàn)口紅色號(hào),邀請(qǐng)現(xiàn)場(chǎng)來(lái)賓,對(duì)大屏幕口紅色號(hào)進(jìn)行辨識(shí);順利完成并答對(duì)贈(zèng)送禮品(盲盒)一份;2、此27、環(huán)節(jié)共進(jìn)行3輪后,繼續(xù)針對(duì)VIP的輕奢拍賣(mài)專(zhuān)場(chǎng)。D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.大牌專(zhuān)場(chǎng)互動(dòng)2021Some Text Here有獎(jiǎng)問(wèn)答,現(xiàn)場(chǎng)通過(guò)主持人提問(wèn),互問(wèn)互答的形式進(jìn)行;如:閱時(shí)代營(yíng)銷(xiāo)中心位于哪里?項(xiàng)目吉祥物名稱(chēng)?.從而側(cè)面引導(dǎo)加深印象,客戶(hù)成功回答出問(wèn)題將獲得小禮品(28、盲盒)一份。2、奢侈品相關(guān)問(wèn)答,如中國(guó)三個(gè)潮牌,LV創(chuàng)始人,香奈兒創(chuàng)始人.等,與輕奢潮牌相關(guān)問(wèn)答;D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.大牌專(zhuān)場(chǎng)備選互動(dòng)2021Some Text Here人員:自主報(bào)名8人;臀圍綁上游戲道具,利用自身 的抖動(dòng),把游戲箱的球抖出來(lái),哪一位最先抖完,時(shí)間29、最短的參與者勝(游戲火爆,笑嗨全場(chǎng))。D ESIG N ED B Y M U Y U SH O PDESIGNED BY MUYIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.VIP大屏抽獎(jiǎng)2021Some Text Here每輪互動(dòng)暖場(chǎng),緊接著是我們?nèi)珗?chǎng)客戶(hù)期待已久的抽獎(jiǎng)環(huán)節(jié);共設(shè)置兩輪,第一輪全場(chǎng)參與:口紅;第二輪VIP客戶(hù):蘋(píng)果耳機(jī)D ESIG N ED B Y M U Y 30、U SH O PDESIGNED BY MUYIwalkedthroughmanymountains,walkedthroughmanywaters,andknewmanypeople.Theonlythingthatreallymakesmetemptedisthatyouseemeatthemoment.輕奢 拍賣(mài) 規(guī) 則CHENGDU競(jìng)拍規(guī)則2021Some Text Here1、全場(chǎng)拍品1元起拍,按照不同價(jià)值依次加價(jià),加價(jià)幅度按照不同價(jià)格檔次設(shè)置不同加價(jià)幅度(詳見(jiàn)加價(jià)規(guī)則);2、全場(chǎng)拍品封頂價(jià),分為官網(wǎng)售價(jià)8折與5折(VIP客戶(hù)擁有專(zhuān)屬5折拍品),競(jìng)拍最終出價(jià)接近商品封頂價(jià)格獲得商品;31、3、針對(duì)部分5折商品,如熱情參與客戶(hù)過(guò)多,且現(xiàn)場(chǎng)客戶(hù)競(jìng)叫價(jià)格已超出封頂價(jià);則采用兵乓球抽獎(jiǎng)箱的方式抽取幸運(yùn)客戶(hù)獲得購(gòu)買(mǎi)權(quán);4、競(jìng)拍開(kāi)始后客戶(hù)通過(guò)舉牌競(jìng)叫進(jìn)行加價(jià)示意,一經(jīng)舉牌不得反悔,不可跳檔加價(jià),現(xiàn)場(chǎng)競(jìng)拍需逐次加價(jià);6、競(jìng)投人出價(jià)須舉手示意,并報(bào)出號(hào)碼牌和競(jìng)價(jià),如無(wú)人舉牌應(yīng)價(jià),主持人以三次敲擊木槌定價(jià),應(yīng)價(jià)最高者獲得商品購(gòu)買(mǎi)權(quán);7、如競(jìng)價(jià)成功,結(jié)算區(qū)記錄員如實(shí)登記,憑此記錄和號(hào)碼牌于該輪拍賣(mài)結(jié)束后前往結(jié)算區(qū)付款取貨;8、客戶(hù)前往結(jié)算拍品,需填寫(xiě)相關(guān)資料進(jìn)行實(shí)名登記,繳納商品所拍費(fèi)用,確認(rèn)無(wú)誤可購(gòu)得商品;9、結(jié)算方式:拍賣(mài)會(huì)場(chǎng)設(shè)有結(jié)算區(qū),該輪拍賣(mài)結(jié)束后辦理付款手續(xù)并取走商品,若未付款者,則視為32、主動(dòng)放棄此機(jī)會(huì)10、結(jié)算方式:現(xiàn)場(chǎng)僅支持微信、支付寶付款,暫不支持其他支付方式;11、潮流尖貨所有競(jìng)拍品,正品保障,不退不換,同時(shí)專(zhuān)柜謝絕退換,請(qǐng)各位來(lái)賓謹(jǐn)慎競(jìng)拍!12、競(jìng)拍品以現(xiàn)場(chǎng)公示實(shí)物為主,拍品數(shù)量有限,拍完即止;13、以上圖片來(lái)源于網(wǎng)絡(luò),僅供參考,解釋權(quán)歸財(cái)信閱時(shí)代所有。CHENGDU加價(jià)規(guī)則2021Some Text Here序號(hào)競(jìng)拍價(jià)格起拍價(jià)加價(jià)幅度1500元以下1元加價(jià)幅度10元以上,100元以下(舉牌示意)2501-1000元1元加價(jià)幅度20元以上,200元以下(舉牌示意)31001-5000元1元加價(jià)幅度100元以上,500以下(舉牌示意)45001-10000元1元加價(jià)幅度33、500元以上,500元以下(舉牌示意)5備注:加價(jià)幅度與甲方協(xié)定后確定活動(dòng)期間,按照前期對(duì)VIP客戶(hù)/普通客戶(hù)規(guī)劃簽到領(lǐng)取號(hào)碼牌進(jìn)場(chǎng),擬定VIP客戶(hù)200人.普通客戶(hù)100人,共計(jì)300號(hào),發(fā)完即止;CHENGDU補(bǔ)充說(shuō)明2021Some Text Here付款結(jié)算:(1)現(xiàn)場(chǎng)設(shè)置競(jìng)拍結(jié)算區(qū),現(xiàn)場(chǎng)驗(yàn)證身份辦理完付款手續(xù)后,領(lǐng)取商品;(2)付款處設(shè)在拍賣(mài)會(huì)場(chǎng)內(nèi)(結(jié)算區(qū)),拍賣(mài)結(jié)束后辦理付款手續(xù)并取走商品,若未付款者,則視為主動(dòng)放棄此機(jī)會(huì)。(3)現(xiàn)場(chǎng)有一名專(zhuān)業(yè)人員記錄競(jìng)投成功的人的姓名、號(hào)碼牌與商品。執(zhí)執(zhí)行行細(xì)細(xì)則則D DE ES SI IG GE EN ND D B BY Y M MU UY Y34、U US SH HD DE ES SI IG GE EN ND D B BY Y M MU UY YU US SH H互動(dòng)禮品品牌口紅(實(shí)際報(bào)價(jià)為準(zhǔn))EVENT ADVANTAGES 執(zhí)行細(xì)節(jié)-互動(dòng)推薦蘋(píng)果耳機(jī)(實(shí)際報(bào)價(jià)為準(zhǔn))互動(dòng)環(huán)節(jié)盲盒結(jié)合貴司活動(dòng)特聘專(zhuān)業(yè)攝影師,全程跟蹤記錄精彩瞬間。同時(shí)提供云攝影技術(shù)可以有效的活動(dòng)現(xiàn)場(chǎng)信息、照片通過(guò)微信鏈接查看;來(lái)賓通過(guò)連接能將圖片下載后在朋友圈及時(shí)進(jìn)行傳播,讓外界迅速了解活動(dòng)相關(guān)信息,同時(shí)實(shí)時(shí)上傳功能又可以對(duì)活動(dòng)本身進(jìn)行跟蹤傳播;EVENT ADVANTAGES 執(zhí)行細(xì)節(jié)-攝影預(yù)案剪輯10秒活動(dòng)剪影小視頻,直擊朋友圈,動(dòng)靜結(jié)合有效宣傳,持續(xù)感官霸屏;EV35、ENT ADVANTAGES 執(zhí)行細(xì)節(jié)-后續(xù)傳播現(xiàn)場(chǎng)工作人員/安保服裝統(tǒng)一,配備工作證件便于標(biāo)識(shí);現(xiàn)場(chǎng)任何突發(fā)情況能夠最快的速度找到對(duì)應(yīng)的負(fù)責(zé)人處理解決問(wèn)題對(duì)現(xiàn)場(chǎng)物料、安裝等保障施工到位,活動(dòng)現(xiàn)場(chǎng)包裝氛圍保證現(xiàn)場(chǎng)氛圍和儀式感;嚴(yán)選施工團(tuán)隊(duì)工人、兼職團(tuán)隊(duì)、工作團(tuán)隊(duì)、嚴(yán)格管理,確保現(xiàn)場(chǎng)秩序有條不紊,活動(dòng)如約順利開(kāi)展;甲方與我方共同成立籌備組,甲方領(lǐng)導(dǎo)擔(dān)任項(xiàng)目主管,我方人員擔(dān)任項(xiàng)目總控;活動(dòng)職責(zé)對(duì)接到人;所有相關(guān)工作人員崗前培訓(xùn),確認(rèn)負(fù)責(zé)區(qū)域職責(zé),準(zhǔn)確描述工作和職責(zé)E EV VE EN NT T A AD DV VA AN NT TA AG GE ES S 執(zhí)行服務(wù)-團(tuán)隊(duì)管理鑒于活動(dòng)當(dāng)日來(lái)賓人數(shù)較多36、,現(xiàn)場(chǎng)甲方需配備標(biāo)準(zhǔn)保安維護(hù)現(xiàn)場(chǎng)秩序,活動(dòng)公司配合處理現(xiàn)場(chǎng)突發(fā)情況,保障來(lái)賓人身財(cái)產(chǎn)安全,確保活動(dòng)盡然有序進(jìn)行,降低風(fēng)險(xiǎn),提升活動(dòng)質(zhì)量(安保人員甲方提供);安保人員統(tǒng)一配備對(duì)講機(jī)(甲方負(fù)責(zé)),協(xié)調(diào)項(xiàng)目案場(chǎng)流程及各種活動(dòng);現(xiàn)場(chǎng)安保人員隨時(shí)待命,處理各種應(yīng)急事端,保證活動(dòng)的正常有序進(jìn)行。EVENT ADVANTAGES 應(yīng)急預(yù)案-安保預(yù)案戶(hù)外現(xiàn)場(chǎng)時(shí)時(shí)面對(duì)危險(xiǎn)和變化,嚴(yán)防意外事故發(fā)生,提前準(zhǔn)備急用跌打損傷和云南白藥、解暑等醫(yī)療用品,若疫情還未解除如有需要應(yīng)提前溝通,準(zhǔn)備口罩、消毒液、體溫計(jì)為有需要的客戶(hù)提供基礎(chǔ)服務(wù),應(yīng)對(duì)突發(fā)情況能在現(xiàn)場(chǎng)緊急處理。EVENT ADVANTAGES 應(yīng)急預(yù)案-醫(yī)療預(yù)案現(xiàn)場(chǎng)部分圖片THANKS2021.11
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