2023年WWD時(shí)尚雜志媒體集團(tuán)海外營(yíng)銷(xiāo)策劃通案(26頁(yè)).pdf
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2023-10-25
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1、WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD 2023 MEDIA KITWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!TABLE OF CONTENTSPAGE 3MISSIONPAGE 4AUDIENCEPAGE 7DIGITAL DAILYPAGE 8PRINT AND SPECIAL ISSUESPAGE 10HIGH IMPACT OPPORTUNITIESPAGE 12 E2、DIT CALENDARSPAGE 14WWD.COMPAGE 15SOCIAL MEDIAPAGE 17NEWSLETTERSPAGE 19BEAUTY INCPAGE 23MARKETING AND PARTNERSHIPSPAGE 24EVENTSPAGE 25CONTACTSWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ISthe daily fashion media of record and the exclusive news authority in fashion,3、retail and beauty.As the global go-to for breaking news,trend reporting,iconic imagery and brand exclusives,WWDs digital,experiential,social and print platforms power and propel the industry forward.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!AFFLUENCE AND LEADERSHIPSou4、rce:WWD Reader Study,Comscore 2021AUDIENCEDIGITAL DAILY SUBSCRIBERS65,000NEWSLETTER SUBSCRIBERS420,000+UNIQUE VISITORS1.5 MMSOCIAL FOLLOWING6 MMDEMOGRAPHICSFEMALE71%MALE29%MEDIAN AGE49MEDIAN HHI$360,000US84%INTERNATIONAL16%SENIOR MANAGEMENT64%DECISION MAKER86%ADVERTISING MARKETING PR49%FASHION/APPAR5、EL INDUSTRY47%WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!DUAL INFLUENCEThe B2B resource at the START of the ConversationDESIGNERS,DESIGNERS,FASHION EXECUTIVES,AND FASHION EXECUTIVES,AND INDUSTRY MAVENSINDUSTRY MAVENSThe ones who intake WWD Content on trend forecasting,6、brand dossiers,and Industry Need-To-Know News,while spreading to their clients,counterparts,and communication channelsPR MANAGERS,INFLUENCERS,PR MANAGERS,INFLUENCERS,AND CELEBRITIESAND CELEBRITIESThose who start the trends with purchasing power to influence consumers and the fashion-obsessed populat7、ionPROSUMERSPROSUMERSThe industry adjacent who loves fashion and rely on the former for inspirationCONSUMERSCONSUMERSThe ultimate purchasers who keep trends thriving and help fashion upcycleWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!MULTI-PLATFORM UNIVERSE DIGITALDIGIT8、ALDAILY65K+Subscribers65K+SubscribersWWD.COMWWD.COM1.5M+UV1.5M+UVWWDWEEKENDWEEKEND6 issues6 issuesWWDSOCIAL MEDIASOCIAL MEDIA6M+Followers6M+FollowersFAIRCHILD STUDIOWWDPODCAST 5K+PODCAST 5K+DownloadsDownloadsCUSTOM CONTENTCUSTOM CONTENTWWDPRINTED DAILY PRINTED DAILY EDITIONSEDITIONS40+Issues40+Issue9、sFAIRCHILD LIVEEVENTS AND SUMMITSEVENTS AND SUMMITS250+Collaborations in 2022250+Collaborations in 202210,000+Executive Attendees 10,000+Executive Attendees Breaking News,Vital Insights And Analysis To 8 MILLION+8 MILLION+Business Leaders And Fashion and Beauty InsidersWWD ECOMMERCE PACKAGE:SHOP THI10、S POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!DIGITAL DAILYSPECIFICATIONSSPECIFICATIONSTrims/Formats*:Trims/Formats*:11 x 16 PDF 150DPI(full page)22 x 16 PDF 150DPI(spread)Click Through URL Must be providedDo not embed hyperlink,send URL to production with artwork;No crop or bleed marksColor:Color:All11、 artwork must be RGBResolution:Resolution:150dpiDue:Due:Digital assets are due 7 days prior to issue datesProduction Department:Kevin Hurley,Anne Leonard,In compliance with Fairchild Fashion Medias policy,you are required to submit a SWOP proof.By choosing not to supply a SWOP proof with this ad sub12、mission the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from the supplied digital file.If you do not supply a SNAP certified proof,a laser content proof will be required.Failure to submit a laser proof may jeopardize the fin13、al content within your ad.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!PRINT ISSUES NYFWMILANPARISSPECIALISSUESPECIFICATIONSSPECIFICATIONSDimensions:Dimensions:9.7”14.45 PDF 300DPI(full page)20.5”14.45 PDF 300DPI(spread)9.7”14.45 PDF 300DPI(back cover)Density:Density:Max14、imum ink density is 300%Resolution:Resolution:300 dpiColor:Color:All artwork must be in CMYK or GrayscaleFonts:Fonts:Must be embedded for proper reproductionTrue Type fonts are not acceptable for printingFormat:Format:All ad submissions must be PDF-x1a filesSend to:Send to:Ads can be emailed to:PMC 15、Production Department:Kevin Hurley,and Anne Leonard,In compliance with Fairchild Fashion Medias policy,you are required to submit a SWOP proof.By choosing not to supply a SWOP proof with this ad submission the color reproduction of the ad will be based on industry standard best practices to achieve 16、as accurate color as possible from the supplied digital file.If you do not supply a SNAP certified proof,a laser content proof will be required.Failure to submit a laser proof may jeopardize the final content within your ad.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!PR17、INT COVER WRAPSIZE AND PRINTING SPECS FOR SIZE AND PRINTING SPECS FOR NONNON-BLEED COVER WRAPSBLEED COVER WRAPSNote:Note:PDF must be submitted for approval 2 weeks prior to issue date.The cover wrap is subject to approval by the Publisher and Editor.The dimensions are different for logos and logo po18、sitioning depending on the WWD show/city/fashion week location.InDesign template with correct logo positioning can be provided for Wrap covers if needed.NEW YORK9.7”x 12.5”MILAN9.7”x 12.7”P(pán)ARIS9.7”x 12.7”STANDARD9.7”x 12.75”P(pán)MC Production Department:Kevin Hurley,and Anne Leonard,In compliance with F19、airchild Fashion Medias policy,you are required to submit a SWOP proof.By choosing not to supply a SWOP proof with this ad submission the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from the supplied digital file.If you do n20、ot supply a SNAP certified proof,a laser content proof will be required.Failure to submit a laser proof may jeopardize the final content within your ad.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD PRINT AND DIGITAL DAILYHIGH-IMPACT COVERWRAP EXAMPLESCOVEWRAP BRAND AD21、 1OPENERCOVERWRAPBRAND AD 2OPPOSITE EDIT COVEREDIT COVERCOVERWRAPBRAND AD 3BACK COVER OF EDITWWD PRINTWWD PRINTCOVERWRAPCOVERWRAP5 AD PAGES5 AD PAGESBRAND AD COVER TAKEOVERPAGE 4 EDITEDIT COVERPAGE 3 BRAND ADPAGE 2 EDITPAGE 5 BRAND ADWWD DIGITAL DAILYWWD DIGITAL DAILY3 AD PAGES3 AD PAGESCOVERWRAPBRA22、ND AD 4BACK COVER OPPOSITE EDIT BACK COVERCOVERWRAP CLOSE BRAND AD 5WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!DIGITAL DAILY NEWSLETTER DIGITAL DAILY NEWSLETTER LEADERBOARDLEADERBOARDLeaderboard banner placement-Digital Daily Newsletter;65,000 impressions(see NEWSLETTE23、R specs)WWD.COM AND NEWSLETTER HIGH-IMPACT UNITSWWD.COM HOMEPAGE TAKEOVERWWD.COM HOMEPAGE TAKEOVERRoadblock banner ads-WWD.com Homepage 30,000 impressions(see WWD.COM specs)WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!ISSUEPUBLISHCLOSEMATERIALSPITTI UONOPITTI UONO1.1312.24、29.221.3MILAN MENSMILAN MENS1.1412.30.221.4PARIS COUTUREPARIS COUTURE1.181.31.10NYFWNYFW2.9-151.282.4LONDON FWLONDON FW2.18-222.42.11MILAN FWMILAN FW2.20-262.82.15PARIS FWPARIS FW3.1-82.142.21SXSWSXSW3.102.212.28WATCHES AND WONDERSWATCHES AND WONDERS3.273.163.23EYEWEAREYEWEAR3.163.173.24BRIDAL BRIDA25、L APRIL TBDAPRIL TBDAPRIL TBDSALONE DEL MOBILESALONE DEL MOBILE4.184.44.11COUTURE JEWELRYCOUTURE JEWELRY6.15.266.22023 SPECIAL ISSUE EDIT CALENDARNote:All dates subject to changeISSUEPUBLISHCLOSEMATERIALSPITTI UOMOPITTI UOMOJUNE TBDJUNE TBDJUNE TBDLONDON FW MENLONDON FW MENJUNE TBDJUNE TBDJUNE TBDMI26、LAN MENSMILAN MENSJUNE TBDJUNE TBDJUNE TBDPARIS FW MENPARIS FW MENJUNE TBDJUNE TBDJUNE TBDMETAVERSEMETAVERSE6.286.146.21PARIS COUTUREPARIS COUTUREJULY TBDJULY TBDJULY TBDNY FASHION WEEKNY FASHION WEEK9.8-128.259.1LONDON FASHION WEEKLONDON FASHION WEEKSEPTEMBER TBDSEPTEMBER TBDSEPTEMBER TBDMILAN FASH27、ION WEEKMILAN FASHION WEEKSEPTEMBER TBDSEPTEMBER TBDSEPTEMBER TBDPARIS FASHION WEEKPARIS FASHION WEEKSEPTEMBER TBDSEPTEMBER TBDSEPTEMBER TBDBRIDALBRIDALOCTOBER TBDOCTOBER TBDOCTOBER TBDLONDON MENS LONDON MENS OCTOBER TBDOCTOBER TBDOCTOBER TBDPARIS MENSPARIS MENSNOVEMBER TBDNOVEMBER TBDNOVEMBER TBDPA28、RIS COUTUREPARIS COUTURENOVEMBER TBDNOVEMBER TBDNOVEMBER TBDWATCHES AND JEWELRY WATCHES AND JEWELRY NOVEMBER TBDNOVEMBER TBDNOVEMBER TBDWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD WEEKEND2023 EDITORIAL CALENDARNote:All dates subject to changeISSUECLOSEMATERIALSPUBLI29、SHFASHION WEEK;RED CARPET;CITY GUIDESFEBRUARY 4FEBRUARY 10FEBUARY 18INTERIORS;SALONE;SUMMER PREVIEWMARCH 31APRIL 8APRIL 15MEMORIAL DAY;SUMMER TRAVELMAY 10MAY 19MAY 27PRE-FALL;DESIGNAUGUST 10AUGUST 19AUGUST 26FALL FASHION REVIEWSEPTEMBER 30OCTOBER 7OCTOBER 14HOLIDAY;JEWELRY;ART BASEL NOVEMBER 8NOVEMB30、ER 15NOVEMBER 25Note:Select issues printed and distributed at key events based on editorial calendar.Printing available for other issues based on incremental costs to advertiserWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD.COMHOMEPAGE TAKEOVER/ROSAD UNITDIMENSIONSMAXI31、MUMFILE SIZEADDITIONAL INFORMATIONMAX LOOPSANIMATION LENGTHRICH MEDIA ACCEPTEDGEO TARGETINGLEAD TIMELeaderboard970 x 90 or728 x90200KBAll Brand Logos should click through to landing page.Unit should have 1 pixel black border.Entire expanded ad should be clickable.Desktop:Accepts JPG,PNG,GIF,or 3rdPa32、rty Tags(Rich Media)Tablet:Accepts JPG,PNG,GIF,or 3rdParty Tags3 loops,30 fps15 secExpandable,In-Banner VideoYes,incurs an upcharge on CPM,please contact yoursales rep.7 business daysLarge Leaderboard970 x 250200KBIn-Banner VideoHalf Page300 x 600200KBExpandable,In-Banner VideoBox300 x 250200KBDeskt33、op:Accepts JPG,PNG,GIF,or 3rdParty Tags(Rich Media)Tablet and Mobile:Accepts JPG,PNG,GIF,or 3rdParty TagsExpandable,In-Banner VideoMobile Leaderboard300 x 50 or320 x 50200KBMobile Only:JPG,GIF,or 3rdParty TagYesWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!SOCIAL MEDIA LE34、GALLEGAL INFOINFO Must use Branded Content Tool if advertiser has a businessaccount If unable to,must use#ad at beginning of copy per FTCGuidelinesBESTBEST PRACTICESPRACTICES 125 characters or less in copy 1080 x 1080 px 1:1 ratio photos High resolution photos only Do not paste links into the copy M35、aximum(2)hashtags Videos=30 seconds orless(square isrecommended)Content that performs well:GIFs/boomerangs,Behind-the-Scenes,less-produced content,content that encourages audience participationLEADLEAD TIMETIME 7 business daysPlease note:All materials for sponsored social posts are subject to editor36、ial approval Specs also apply to all dark/sponsored postsINSTAGRAMINSTAGRAMIMAGEIMAGE SPECSSPECS JPG or PNG Minimum 1080 x 1080 px Rectangular posts mustbe within 1.91:1 or 4:5aspect ratio Image may not contain morethan 20%textVIDEOVIDEO SPECSSPECS MP4 File(15MB max)40-60 seconds Between 32 x 32px t37、o 1280 x 1024px Max frame rate:40fps Video may not contain morethan 20%text in frame Videos must include copy fora headline and a postIGIG STORYSTORY SPECSSPECS 1080 x 1920 px MP4 or MOV for video(4GB max),or JPG/PNG for photo(30MBmax)Video maximum:15 secondsCOPYCOPY CHARACTERCHARACTER LIMITLIMIT 2238、00 charactersFACEBOOKFACEBOOKIMIMA AGE SPECSGE SPECS At least 1200 x 630 pxVIDEOVIDEO SPECSSPECS MOV or MP4(2.3MB max)6:9 ratio,at least 720p Thumbnail must be 1200 x 675 px Must include title of video(headline)andcopy for postLINKLINK SPECSSPECS 1200 x 628 image recommended Must provide headline te39、xt must be under 90characters Link description must be under 30 charactersLEGALLEGAL INFOINFO Must use Branded Content Tool if advertiser hasFacebook account If unable to,must use#ad at beginning of copy per FTC GuidelinesBESTBEST PRACTICESPRACTICES Minimal text in photos and in video frames Shorter40、 copy performs better Posts should be visually appealing,relevant,andhave a clear call-to-action(URL)Do not use hashtags on Facebook(unlessspecial circumstance)LEADLEAD TIMETIME 7 business daysTWITTERTWITTERIMAGEIMAGE SPECSSPECS Up to 4 images in one post 5MB max file size Recommend dimensions 506 x41、 253 pxVIDEOVIDEO SPECSSPECS MP4(15MB max)Must be between 0.530 seconds Dimensions must be between 32x 32 px and 1280 x 1024 px Max frame rate:40fpsLEGALLEGAL INFOINFO Must use#ad at beginning of copy perFTC GuideliesBESTBEST PRACTICESPRACTICES Add a call-to-action in the copy toencourageengagementf42、romtheaudience(URL)Posts should be visuall appealing,relevant,and have aclear call-toactionLEADLEAD TIMETIME 7 business daysLINKEDINLINKEDINIMAGE SPECSIMAGE SPECSFile Type:jpg or pngHorizontal/LandscapeMin File Size:5 MBMin Image Size:640 x 360 pixelsMax Image Size:7680 x 4320 pixelsSQUARESQUAREMin 43、File Size:5 MBMin Image Size:360 x 360 pixelsMax Image Size:4320 x 4320 pixels VERTICALVERTICALMin File Size:5 MBMin Image Size:360 x 640 pixelsMax Image Size:1254 x 2400 pixelsCALL TO ACTION CALL TO ACTION OPTIONSOPTIONSApply,Download,View Quote,Learn More,Sign Up,Subscribe,Register,Join,Attend,Req44、uest DemoVIDEOVIDEOFile Type:MP4Min Video File Size:75 KB Max Video File Size-200 MB Video Duration Min:3 seconds Video Duration Max:30 minutesVideo Captions(optional):Video sound file size less than 64 KHzDIMENSIONSDIMENSIONSLandscape(16:9)Min 640 x 360 pixelsMax 1920 x 1080 pixelsSquare(1:1)Min 3645、0 x 360 pixelsMax 1920 x 1920 pixelsVertical(9:16)Min 360 x 640 pixelsMax 1080 x 1920 pixelsAspect ratio tolerance:5%Video Thumbnail File Format:JPG or PNGVideo Thumbnail Max File Size:2 MB VideoThumbnail Aspect Ratio&Resolution:Match videoCALL TO ACTION OPTIONSCALL TO ACTION OPTIONSApply,Download,V46、iew Quote,Learn More,Sign Up,Subscribe,Register,Join,Attend,Request DemoWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!SOCIAL POST EXAMPLES*Please note:All materials for sponsored social posts are subject to editorial approval.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMM47、ERCE PACKAGE:SHOP THIS POST!NEWSLETTERSWEEK IN SUSTAINABILITYWEEK IN SUSTAINABILITYThe latest news,initiatives,investments,and moreRecipients:5KLeaderboard Specs:970 x250WEEK IN RETAILWEEK IN RETAILRead about the latest in Retail from e-commerce to brick-and-mortarRecipients:40KLeaderboard Specs:97048、 x250THE ESSENTIALISTTHE ESSENTIALISTAll headlining news from WWD that spans over the worlds of retail,beauty,fashion,business,lifestyle&marketingRecipients:85KLeaderboard Specs:970 x250DIGITAL DAILYDIGITAL DAILYLeaderboard-Prominent placement on the Digital Daily Email Blast.Recipients:65KLeaderboa49、rd Specs:600 x200WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!NEWSLETTERSBREAKING NEWS BREAKING NEWS ALERTSALERTSBreaking News as it happensRecipients:100KLeaderboard Specs:970 x250CUSTOM EBLASTCUSTOM EBLASTCustomized brand creative and messaging blasted out to WWD subsc50、ribersRecipients:65KLeaderboard Specs:600 x800 or HTML Subject Line,CTURLBEAUTY INC NEWSLETTERBEAUTY INC NEWSLETTERWeekly news-based analysis delivering actionable insights on the global beauty sceneRecipients:65KLeaderboard Specs:970 x250FASHINVESTFASHINVESTCatch up on all newswhere fashion and fin51、ance meetRecipients:40KLeaderboard Specs:970 x250WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!BEAUTY INCNote:All dates and themes subject to change at editorial discretionTHE INSIDERS GUIDE TO THE GLOBAL BEAUTY COMMUNITY.THE INSIDERS GUIDE TO THE GLOBAL BEAUTY COMMUNITY.52、Six printed issues per year,weekly newsletter edition,and extended coverage on .Beauty Inc is renowned for comprehensive reporting industry trends and marketplace developments and is the premier source for in-depth coverage on all aspects of the Beauty,Wellness,and Retail communities.75%Global Beaut53、y and Retail Executives14%Retail Beauty Associates11%Salon and Spas80kPrint and Newsletter Issue Circulation2.2M+ viewsWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!BEAUTY INC EDIT CALENDARNote:All dates and themes subject to change at editorial discretionISSUECLOSEMATERI54、ALSPUBLISHThe New ClassFebruary 10February 17February 24Beauty Inc Top 100April 7April 14April 21Power Players/SustainabilityJune 9June 16June 23Womens IssueAugust 25September 1September 13WellnessSeptember 29October 6October 27The Beauty Inc AwardsNovember 22December 1December 8THEMED ISSUEMATERIAL55、SPUBLISHMass BeautyJanuary 7January 13SustainabilityFebruary 4February 10Womens MonthMarch 11March 17SustainabilityApril 22April 28SupplierMay 5May 12Fragrance/Gen ZJune 10June 16MoneyJuly 8July 14ProfessionalAugust 5August 11LeadershipSeptember 9September 15SkincareOctober 14October 20Money Novembe56、r 4November 10The Year AheadDecember 9December 15PRINTNEWSLETTERNote:Newsletter is sent weekly on Fridays.Specifics themes created based on industry calendarWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!BEAUTY INC PRINTFULL PAGE SPREAD FULL PAGE SPREAD Bleed:Bleed:20.25”X57、 12.25”Trim:Trim:20”X 12”NonNon-Bleed:Bleed:19.25”X 11.25”FULL PAGEFULL PAGEBleed:Bleed:10.25”X 12.25”Trim:Trim:10”X 12”NonNon-Bleed:Bleed:9.25”X 11.25”1/2 PAGE HORIZONTAL1/2 PAGE HORIZONTALBleed:Bleed:10.25”X 6.125”Trim:Trim:10”X 5.875”NonNon-Bleed:Bleed:9.25”X 5.5”1/2 HORIZONTAL SPREAD 1/2 HORIZON58、TAL SPREAD Bleed:Bleed:20.25”X 6.125”Trim:Trim:20”X 5.875NonNon-Bleed:Bleed:19.25”X 5.5”1/3 VERTICAL1/3 VERTICALBleed:Bleed:N/ATrim:Trim:N/ANonNon-Bleed:Bleed:2.875”X 11.25SAFETYSAFETYAll live matter must be 1/4 inch from trim on all sides.GUTTER SAFETYGUTTER SAFETY1/16 inch on each side for a total59、 of 1/8 inch(if not the center spread)Minimum size knockout type:8 point.Note:Perfect alignment of type or design across the gutter of two facing pages cannot be guaranteed.File Storage:The original proof and archived copy of the digital ad file will be kept for 13 months after printing.MEDIAMEDIAAl60、l ad submissions must be PDF/X 1-a filesTo submit your artwork for Beauty Inc.print ads,please use our ad portal at:https:/All fonts MUST be embedded (true type fonts cannot be used for printing)The color space must be CMYKAll PMS color must be converted to CMYKMaximum ink density:300 total.Resoluti61、on:300 dpi.For extensions,Coverwrap specs or if you have any questions,please contact the Beauty-Inc.Production Department:Kevin Hurley, and Anne Leonard,In compliance with Fairchild Fashion Medias policy,you are required to submit a SWOP proof.By choosing not to supply a SWOP proof with this ad sub62、mission the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from thesupplied digital file.If you do not supply a SNAP certified proof,a laser content proof will be required.Failure to submit a laser proof may jeopardize the fina63、l content within your ad.WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!BEAUTY INC NEWSLETTERFor extensions,Coverwrap specs or if you have any questions,please contact the Beauty-Inc.Production Department:Kevin HurleyKevin Hurley, and Anne LeonardAnne Leonard,In compliance64、 with Fairchild Fashion Medias policy,you are required to submit a SWOP proof.By choosing not to supply a SWOP proof with this ad submission the color reproduction of the ad will be based on industry standard best practices to achieve as accurate color as possible from the supplied digital file.If y65、ou do not supply a SNAP certified proof,a laser content proof will be required.Failure to submit a laser proof may jeopardize the final content within your ad.SPECIFICATIONSSPECIFICATIONSTrim/Format:Trim/Format:11”x 16”P(pán)DF.11”x 16”P(pán)DF.Do not embed hyperlink,send URL to production with artwork;No cro66、p or bleed marksColor:Color:All artwork must be RGBResolution:Resolution:150dpiDue:Due:Digital assets are due 7 days prior to issue datesWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!FAIRCHILD STUDIO:FAIRCHILD STUDIO:Custom content initiatives and themed reports aligned w67、ith editorial themes/special issuesCUSTOM SOCIAL CAMPAIGN:CUSTOM SOCIAL CAMPAIGN:Spotlight your social brand presence with a custom campaignININ-STORE:STORE:Curate an unrivaled event/marketing experience for large and intimate groups of attendeesCUSTOM ROUNDTABLE:CUSTOM ROUNDTABLE:Generate important68、 discussions with insights filtered to our audiencesCUSTOM VIDEO CONTENT/SHOOT:CUSTOM VIDEO CONTENT/SHOOT:Produce custom video concepts from start to finishWEBINAR:WEBINAR:Digitize a discussion with a curated audience and powerful promotional strategyPODCAST:PODCAST:Put audio-first episodes into the69、 marketplace with editorial hosts and various themesMILESTONE:MILESTONE:Celebrate iconic dates and brand excellence with a custom editorial issueRESEARCH:RESEARCH:Dive into a powerful research story and allow us to present the findingsE E-COMMERCE:COMMERCE:Drive sales with shoppable article placemen70、ts and newsletter unitsPartner with WWD on a customized idea around a launch,collection reveal,or brand announcement,or work with us on one of our marketing tentpoles below.MARKETING+PARTNERSHIPSWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!FAIRCHILD LIVE2023 EVENTSFairch71、ild Live brings together the c-suite executives,global brand leaders and celebrity arbiters of culture and style across fashion,beauty,retail,footwear and sourcing to educate,inspire and move the industry forward.All dates and events themes subject to change.JANUARY 24 WWD Digital Beauty ForumMARCH 72、10-11 FMG SXSWAPRIL 25 Sourcing Journal Sustainability SummitMAY 9-10 WWD Beauty CEO SummitJUNE 7 FN Women Who RockJUNESourcing Journal Global Outlook(Virtual)JUNE 28 WWD Metaverse SymposiumSEPTEMBER 8-10 Fairchild Fashion MuseumSEPTEMBER 12 FMG Women in PowerSEPTEMBER 27 WWD Wellness Forum OCTOBER 73、10 Sourcing Journal SummitOCTOBER 24-25 WWD Apparel&Retail CEO Summit/HonorsNOVEMBER 29 FNAA Achievement AwardsDECEMBER 6 Beauty Inc AwardsDECEMBER 10 LA3C/WWD Style Awards Jessica Alba,Keynote Speaker Women in Power Forum 2022WWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST74、!Contact a WWD sales representative today to start the conversation.CONTACTSAMANDA SMITHPRESIDENT,FAIRCHILD MEDIA GROUPASMITHFAIRCHILDFASHION.COMNEW YORKNEW YORKHillariHillari LazzaraLazzaraSVP SJennifer PetersenJennifer PetersenAdvertising DSamantha Samantha RumskyRumskyAdvertising DAlyssa Cramer C75、ohen Alyssa Cramer Cohen Account DAmanda BoyleAmanda BoyleBeauty DAmy MacauleyAmy MacauleyWest Coast DMARKETINGMARKETINGWilliam William GasperoniGasperoniVP Marketing,FMGLaurenLauren-Ashley SpencerAshley SpencerDirector,Marketing and SLauren Lauren PyoPyoSenior Marketing MKatherine HoganKatherine Ho76、ganAccount Director-TMILANMILANGiulia Giulia SqueriSqueriAccount DOlga KuznetsovaOlga KuznetsovaAccount DEmanuelaEmanuela AltimaniAltimaniSenior Sales CPARISPARISElisabeth Elisabeth SugySugy-RawsonRawsonAccount DPRODUCTIONPRODUCTIONKevin HurleyKevin HurleyProduction Director626-356-Anne LeonardAnne 77、LeonardProduction MEVENTSEVENTSLeah Lehman Leah Lehman Vice President,Events and PCREATIVECREATIVETirso Tirso GamboaGamboaVice President,COPERATIONSOPERATIONSAshley Ashley FaradinehFaradinehDirector of ODIGITALDIGITALAlaina RandazzoAlaina RandazzoDigital Sales PSUBSCRIPTIONSOwen Pan-KitaSubscription MWWD ECOMMERCE PACKAGE:SHOP THIS POST!WWD ECOMMERCE PACKAGE:SHOP THIS POST!THANK YOU
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