深圳灣壹號廣場萊佛士酒店室內(nèi)概念設(shè)計方案(26頁).pptx
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上傳人:十二
編號:868087
2023-12-28
26頁
12.26MB
1、城市中心西移,深圳灣超級總部基地是城市在全球經(jīng)濟產(chǎn)業(yè)鏈條中最終級地位的典型代表,是未來深圳發(fā)展成為世界城市的一個功能中心,寓為“亞洲曼哈頓”。The Shenzhen Bay development project will be the ultimate-status symbol as the future of Shenzhen city center transforms into the Manhattan of Asia in the global economy.,世界奢想在此匯聚,深圳灣超級總部基地,高新科技企業(yè)匯聚,深圳灣1號眾多商界領(lǐng)袖進駐,匯集眾多年輕、品味、高端、章顯個2、性的高凈值人群,如阿里巴巴創(chuàng)史人馬云、騰訊主要創(chuàng)辦人馬化騰等,他們正值事業(yè)上升期或巔峰期,精力旺盛,“創(chuàng)造更多財富”和“高品質(zhì)生活”依然是高凈值人群追求的主要財富目標。高凈值人群的消費需求特征:精神化,希望更多的回歸自然交際化,消費逐漸成為人們聯(lián)系的紐帶和溝 通的平臺圈層化,圈層是一些興趣相近的人因為特定的環(huán)境組成同盟體,個性化,人們告別了那種單調(diào)、統(tǒng)一的模式,開始講究個性、品味、舒適,The Shenzhen Bay development project will be a center where young,trendy individuals,and high-tech enterp3、rise converge.The location of the“Shenzhen Bay Number One“,an exclusive residence of top executives;and the gathering place of successful people such as the founder of the website Alibaba,Mr.Jack Ma,and founder of Tencent,Mr.Ma Hua Teng and so on.Exclusive product demands for the high end consumer S4、piritually in sync with natureConsumerism,the tie that binds communication and socializationCircles of acquaintance formed by similar environmentPursue of individualism,luxury;break away from monotony.,深圳灣萊佛士酒店將是頂級地段、完善設(shè)計、扎實品質(zhì)和獨特品位有機結(jié)合體,其100年品牌與服務(wù)傳統(tǒng)將與國際上更成熟的生活方式對接,把高端產(chǎn)品、服務(wù)、生活理念能夠更多、稏更好、更快的傳遞到高凈值人群身上5、。,Shenzhen Bay Raffles Hotel will be in a prime location.Well-designed,solid quality and with unique taste;its 100-year brand of service and tradition docking with more mature lifestyle of the international community;these combination will convey to the consumers the ultimate high-end experience.,我們6、為深圳灣萊佛士的定位理念是:生活和生意的有機結(jié)合人與自然、人與人、人與文化,在深圳灣萊佛仕達到高度和諧。為商界領(lǐng)袖提供頂級的生活方式。,Our positioning philosophy for the Shenzhen Bay Raffles is:The combination of life and business.To achieve maximum harmony of man and nature,people to people,people and culture at the Shenzhen Bay Raffles,and to provide business lea7、ders the optimum lifestyle.,現(xiàn)代、奢華、時尚、品質(zhì)、藝術(shù)、底蘊Modern,Luxury,Fashion,Quality,Art,Heritage,一種圈子的生活A(yù) circle of lifestyle,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLI CAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公8、共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,PUBLICAREA CONCEPT/公共區(qū)設(shè)計概念,RESTAURANT CONCEPT/餐飲區(qū)設(shè)計概念,RESTAURANT CONCEPT/餐飲區(qū)設(shè)計概念,RESTAURANT CONCEPT/餐飲區(qū)設(shè)計概念,RESTAURANT CONCEPT/餐飲區(qū)設(shè)計概念,RESTAURANT CONCEPT/餐飲區(qū)設(shè)計概念,GUESTROOM CONCEPT/客房設(shè)計概念,GUESTROOM CONCEPT/客房設(shè)計概念,GUESTROOM CONCEPT/客房設(shè)計概念,GUESTROOM CONCEPT/客房設(shè)計概念,GUESTROOM CONCEPT/客房設(shè)計概念,THANKS FOR YOU TIME,
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