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1、售樓處公寓公區 樣板房,W U H A N BFS(DONGHU)CENTERINTERIOR STYLE GUIDE,s h o w,Wuhan,referred to as Han,also known as the Jiangcheng project,is built on the Qiantang River.Wuhan is located in the east of Jianghan Plain and the middle reaches of the Yangtze River.The Yangtze River and its largest tributary,Hanj2、iang River,meet here,forming a pattern of three towns,Wuchang,Hankou and Hanyang.The citys rivers are crisscross,lakes and ports are interwoven,and the water area accounts for one quarter of the citys total area.It is the political,financial,cultural,scientific and educational area in Central China 3、And transportation center.武漢，簡稱“漢”，別稱江城項目依錢塘江而建，武漢地處江漢平原東部、長江中游，長江及其最大支流漢江在此交匯，形成武昌、漢口、漢陽三 鎮鼎立的格局，市內江河縱橫、湖港交織，水域面積占全市總面積四分之一.為中國中部地區的政治、金融、文化、科教及交通中心。,地域分析 LOCATION ANALYSIS,E A S T L A K E東 湖,W U H A N C H A N G J I A N G B R I D G E武 漢 長 江 大 橋,S A N D L A K E,沙 湖,SITE場地,Y,W U H A N U N I V E R S I4、 T武 漢 大 學F i r s tr o w,H I L L,M O S H A N磨 山o ft h e,G R E E N L A N DC E N T E R 武 漢 綠 地 中 心L O C A T I O NA N A LY S I S,金融街（東湖）地塊介紹 客戶分析 設計理念介紹現代主義與游艇 硬裝元素提取,CONTENT目錄,THE CONCEPT故事概念,INTERIOR ANALYSIS室內分析展示動線規劃 意向圖片空間效果（1F大堂、B2F大堂、F大堂、電梯廳、標準層、70戶型、100戶型、140戶型）,金融街（東湖）地塊,100、140戶,售樓處,樣板房,公區,20 5、0戶,年輕客群,高端客群,T2 B2F,T2 1F,T2 3F,區位分析/項目概況,故事：游艇系列,展示動線規劃,效果圖（售樓處1F大堂/B2F大堂/3F大堂電梯廳標準層70戶型/100戶型/140戶型）,風格：流線、現代主義、時尚、經典,目標人群,70、70雙鑰匙戶,故事：櫻花系列,概念The ConceptStay up-to-date with arts and fashion trendsYoung elite class,hedonism Get in touch with somethings new,In the age of social media and easy trav6、el,society can now easily watch what other people do in their lives.Although some experiences become more affordable,real luxury can only be found in the quality of daily life and privacy.To this end,extract the elements of yachts,we hope to provide customers with top-level international development7、 of residential services,combined with intelligent and rich design,focusing on luxury and comfort.,SYMBOL CUSTOMIZATION元素提取 硬裝方向,STYLE INSPIRATION風格靈感,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,主題：櫻 花,主題：游 艇,售樓處打造標桿,雅致 人文 藝術,雅致 品質 價值,T2#公寓風格更趨近于現代,設計主題 DESIGN THEME,WUHAN BFS(DONGHU)CENTER INTERIOR8、 STYLE GUIDE,The chosen furniture was an inspiration of multi culture,arts and architecture and drawn them into unique pattern,fabrics and shapes.Sophisticated forms designed under modern language composed with unique shapes which expresses as an element of Shanghai vibe create unique pieces and bri9、ngs the elegant vibe to the space.,HARD DECORATION DESIGN LANGUAGE硬裝設計語匯,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,The chosen furniture was an inspiration of multi culture,arts and architecture and drawn them into unique pattern,fabrics and shapes.Sophisticated forms designed under modern languag10、e composed with unique shapes which expresses as an element of Shanghai vibe create unique pieces and brings the elegant vibe to the space.,FF&E DECORATION DESIGN LANGUAGE軟裝設計語匯,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,FF&E DETAILS軟裝細節,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,ART WORK SUGGES11、TION藝術品建議,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,售樓中心D E S I G N C O N C E P T設計概念 S P A C E S C H E M E平面規劃 E F F E C T P R E S E N T A T I O N效果呈現,東湖之畔 卓越體驗,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,STYLE INSPIRATION-|風格靈感,優 雅 Elegant,標志性 Iconic,品 質 Quality,曲 線 Curvy,元素提取,靈感來源,建筑以 櫻花花瓣 為靈12、感,室內延續 建筑的設計語匯,EVOLUTION OF ELEMENTS-|元素演變,從櫻花的圖片中提取元素，進行簡化,運動趨勢,將提取的元素增加飄落的 趨勢，增加運動的靈動性,元素體現,將運動的元素附著在室內 的造型的表面。,空間墻體 是由一瓣瓣自然花瓣構成的,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,花 蕊-自 由 生 長,花 瓣-輕 盈 飄 動,陽 光-光 合 作 用,CONCEPT EXTENSION-|概念延伸,PLAN OF SALES OFFICE|售樓處前場平面方案,2F PLAN1、雪茄休閑區 182、品酒休閑區753、衛生間113、14、收銀室185、電梯廳過廳 406、室外景觀露臺 170,1F PLAN1、前廳 502、洽談 1053、水吧裝置區 464、兒童區 85、1F電梯廳 226、沙盤展示區 1707、衛生間 38,1,2,5,7,3,6,1,2,5,3,4,4,6,沙盤直徑：13m弧長：10m,PLAN OF SALES OFFICE|售樓處后場平面方案及動線,3F PLAN1、100戶型樣板房2、3F電梯廳 19客戶動線,21,營銷包裝此立面,Rendering 售樓處一層入口門廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處一14、層入口門廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處一層洽談區效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處一層洽談區效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處一層沙盤區效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處一層衛生間效果圖,H:4400mm,仿銅不銹鋼,木飾面,鏡面不銹15、鋼,米色大理石,米色大理石,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處二層VIP效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處二層收銀室效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Rendering 售樓處二層紅酒雪茄室效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,OFFICE SPACE 售樓處三層辦公空間,WUHAN BFS(DONGH16、U)CENTER INTERIOR STYLE GUIDE,FURNITURE BRAND 家具品牌,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,SOFT DECORATION 軟裝配飾,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,SKY BAR 戶外露臺,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,首 層 住 宅 入 戶 大 堂ENTRANCEHALL雅致/柔美,THE LOBBY首層大堂效果圖,WUHAN BFS(DONGHU)CENTER INTERI17、OR STYLE GUIDE,THE LOBBY首層大堂效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,THE LOBBY FF&E首層大堂軟裝意向,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,ART WORKS 藝術品,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,B2F地下歸家大堂 B2FHALL極致/人文,B2F ENTRANCE HALL B2F門廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,B18、2F ENTRANCE HALL B2F門廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,ELEVATOR CABS電梯轎廂效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,3F商業入戶大堂3FHALL自然/雅致,STYLE ST INSPIRATION風格靈感,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,Lay Out三層大堂平面方案對比,原三層大堂平面方案,最新三層大堂平面方案,WUHAN BFS(DONGHU)CENTER INTERIOR S19、TYLE GUIDE,3FHALL RECEPTION商業入戶大堂 門廳效果圖方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,3FHALL RECEPTION商業入戶大堂 接待區效果圖方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,3FHALL RECEPTION商業入戶大堂 接待區效果圖方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,3FENTRANCE HALL商業入戶大堂 書吧效果圖方案,WUHAN BFS(DONGHU)CENTER INTER20、IOR STYLE GUIDE,3F ELEVATOR HALL商業入戶大堂 電梯廳效果圖方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,RECEPTION ROOM FF&E接待室軟裝意向方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,標準層STANDARD FLOOR,STANDARD FLOOR ELEVATOR HALL標準層電梯廳效果圖方案一,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,STANDARD FLOOR WALKWAY標準層過道效果21、圖方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,STANDARD FLOOR WALKWAY標準層過道效果圖方案（入戶門楣對比）,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,STANDARD FLOOR WALKWAY標準層過道效果圖（低區）,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,現代/簡約,70戶型,Lay Out-70 戶型（單鑰匙方案）,FOYER(玄關)LIVING ROOM(客廳）DINING ROOM(餐廳）KITCHEN(廚房）BED22、ROOM(臥室）BATHROOM(衛生間）,2,3,41,5,6,70 戶型,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 70戶型展示樣板房客餐廳效果圖,臥室移門開放狀態,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 70戶型展示樣板房客餐廳效果圖,臥室移門關起狀態WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 70戶型客23、餐廳交付標準效果圖,客餐廳交付標準方案一WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 70戶型展示樣板房主臥室效果圖,臥室床背景方案WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 70戶型主臥室交付標準效果圖,臥室交付標準方案一WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&BED ROOM 70戶型展示樣板房起居室&主臥室效果圖,景觀面WUHAN BFS(DONGHU)CENTE24、R INTERIOR STYLE GUIDE,BATHROOM 70戶型展示樣板房衛生間效果圖,衛生間效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,THE CONCEPT-HARD DECORATION材質分析,FF&E MATERIALBOARD軟裝材質,HARD DECORATIONMATERIAL BOARD硬裝材質,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM FF&E客廳軟裝意向方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GU25、IDE,MASTER BEDROOM-FF&E主臥軟裝意向方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,FFE DETAILS軟裝細節,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,BATHROOM FF&E衛生間軟裝意向方案,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,現代/藝術,10 戶型,Lay Out-100 戶型,1,2,3,4,5,6,7,100 戶型,FOYER(玄關)LIVING ROOM(客廳）DINING ROOM(餐廳）KITCHEN26、(廚房）BEDROOM(臥室）CLOAKROOM(衣帽間）BATHROOM(衛生間）,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 100戶型展示樣板房客餐廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 100戶型客餐廳交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 100戶型展示樣板房客餐廳效果圖,27、WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 100戶型客餐廳交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BEDROOM 100戶型展示樣板房主臥室效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BEDROOM100戶型主臥室交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 1028、0戶型展示樣板房衛生間&衣帽間效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 100戶型衛生間&衣帽間交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,THE CONCEPT-HARD DECORATION材質分析,FF&E MATERIALBOARD軟裝材質,HARD DECORATION MATERIAL BOARD硬裝材質,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,現代/藝術,140戶型,Lay Out-29、140 戶型,1,2,3,4,5,6,景觀面,140戶型,FOYER(玄關)LIVING ROOM(客廳）DINING ROOM(餐廳）KITCHEN(廚房）MASTER BEDROOM(主臥）CLOAKROOM(衣帽間）MASTER BATHROOM(主衛）GUEST BEDROOM(次臥）GUEST BATHROOM(次衛）LAUNDRY（家政間）,7,8,9,10,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 140戶型展示樣板房客餐廳效果圖,WUHAN BFS(DONGHU)CENTER INT30、ERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM140戶型客餐廳交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM 140戶型展示樣板房客餐廳效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,LIVING ROOM&DINING ROOM140戶型客餐廳交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BEDROOM 140戶型展示樣板房主臥室31、效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BEDROOM 140戶型主臥室交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 140戶型展示樣板房衛生間&衣帽間效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,MASTER BED ROOM 140戶型衛生間&衣帽間交付標準效果圖,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,THE CONCEPT-HARD DECORATION材質分析,FF&E MATERIALBOARD軟裝材質,HARD DECORATIONMATERIAL BOARD硬裝材質,WUHAN BFS(DONGHU)CENTER INTERIOR STYLE GUIDE,