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1、I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,財信某項目大牌尖貨拍賣會&營銷中心潮酷來襲,DESIGEND BY MUYUSH,02 活動中期執(zhí)行,DESIGEND BY MUYUSH,DESIGEND BY MUYUSH,I walked through many mountains,walked through many w2、aters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,孟菲斯時代,概念規(guī)劃,孟菲斯時代,2021,I“孟菲斯”的設計都盡力去表現各種富于個性化的文化內涵，從天,真滑稽直到怪誕、離奇等不同情趣。,在色彩上常常故意打破配色規(guī)律，喜歡用一些明快、風趣、彩度高,的,明亮色調，特別是粉紅、粉綠等艷俗的色彩。孟菲斯設計是一種時下流行的設計風格，它即擁有現代設計的特 征，也包含復古設計的元素。個性化設計，大膽又叛逆，具備瞬間抓住年輕客群視覺，調動用 戶情3、緒和共鳴,孟菲斯&閱時代,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,酷炫 個性 潮流 獨特孟菲斯元素在雙十一與示范區(qū)開放碰撞出怎樣的火花？,項目名稱：財信項目活動主題：來時代挑尖貨活動時間：2021年11月11 日暫定晚上7:00開始）活動場地：財信某項目,活動人數：300-500人,活動調性：酷炫、個性、ins、潮流,Ac4、tivity overview活動概述,DESIGEND BY MUYUSH,DESIGEND BY MUYUSH,主畫面展示,Picture design,平面規(guī)劃,Picture design,活動區(qū),Picture design,活動區(qū),Picture design,潮玩區(qū),Picture design,潮玩區(qū),Picture design,潮牌陳列區(qū),Picture design,簽到區(qū)（認證）,Picture design,TIDAL CURRENT,E e s o u r c e s,冷飲資源,UGLY MONKEY奇丑猴子現場半價售賣閱時代專屬咖啡（數量有限）奇丑的猴子咖啡是中國5、一家知名的奶茶甜品店，我們的品牌在中國可謂是深入人心，不僅有著大批的愛好者和支持者，我們的分店也是開遍了世界各地，讓我們奇丑的猴子咖啡占據世界的奶茶界，我們奇丑的猴子咖啡會不斷的努力把我們的奶茶和甜品做到盡善盡美，不僅是自然清新美味健康，更加要有創(chuàng)意、有新意、有趣、好吃又好玩的甜品店，才是我們消費者最想要的生活品質的追求呀！我們奇丑的猴子咖啡從名字來說就是形成了特別大的反差,E e s o u r c e s,其他資源,ASAWAKEN肌膚管理AS引進日本本土的美容技術，日式純正的手法，融合日本進口高端產品，聯合日本大牌：POLA、ZXZIA、PWERTREE、花馨公司等為當代女性提供最優(yōu)質的6、的肌膚護理。AS素有“心靈氧吧”之美稱?，F場為客戶提供美甲服務和提供優(yōu)質的肌膚管理咨詢；ASAWAKEN專業(yè)的肌膚、美容、日置妝品等美容方面的專業(yè)分析與建議現場針對女性皮膚問題提供專業(yè)建議。,ACTIVITY FLOW活動流程,#丑猴子咖啡（全天）#客戶前往我們的營銷中心可免費品鑒，絲滑質感的各品種咖啡，給予現場來到營銷中心的來賓味覺體驗感，營造活動氛圍感！,ATMOSPHERECONSTRUCTION,2021/11財信閱時代營銷中心亮相,CASIN YUE EAR,ACTIVITY FLOW活動流程,#美妝護膚達人（10：00-17：00）#邀約淺奢日置肌膚沙龍（awaken skin），7、簡稱AS，特邀AS肌膚管理專家，現場為客戶提供美甲服務和提供優(yōu)質的肌膚管理咨詢；ASAWAKEN專業(yè)的肌膚、美容、日置妝品等美容方面的專業(yè)分析與建議現場針對女性皮膚問題提供專業(yè)建議。,AS引進 日本本土的美容技術，日式純正的手法，融合日本進口高端產品，聯合日本大牌：POLA、ZXZIA、PWERTREE、花馨公司等為當代女性提供最優(yōu)質的的肌膚護理。AS素有“心靈氧吧”之美稱,2021/11財信閱時代營銷中心亮相,CASIN YUE EAR,ACTIVITY FLOW活動流程,#星級冷餐（全天供應）#以簡潔輕奢的擺件布臺，定制冷餐擺件，星級冷餐熱飲供前來營銷中心嘉賓享用。,ATMOSPHEREC8、ONSTRUCTION,2021/11財信閱時代營銷中心亮相,CASIN YUE EAR,TIDAL CURRENT,物料延展,Visual packaging,主題桁架,導視桁架,VIP/普通客戶競拍號碼牌,工作牌,話筒卡,物料延展,Visual packaging,導視牌,點位牌,花柱,物料延展,Visual packaging,DESIGEND BY MUYUSH,DESIGEND BY MUYUSH,潮弄大牌尖貨競拍流程“時代尖貨官認證”（成功簽到領取競拍號碼牌）“大牌尖貨角逐”（大牌尖貨競拍）“競投成功”“結算拍品”準備朋友圈轉發(fā)記錄截圖競拍資金,潮弄大牌尖貨競拍流程,VIP客戶權利9、：1.由甲方派發(fā)的“預售VIP尖貨官”邀請函，客戶憑借邀請函兌換VIP專屬臂貼和VIP競拍號碼牌進場；2.VIP客戶，從專屬尊享通道進場（每組VIP客戶可攜帶3名親友成員進入會場）；3.VIP客戶享有專屬5折競拍品（7件），此環(huán)節(jié)只對VIP客戶開放；4.VIP客戶專享互動大獎抽?。?.VIP客戶享有結算區(qū)專屬兌換/結算競拍品服務，現場優(yōu)先快捷兌換；,VIP客戶尊享服務,VIP客戶入場須知：“VIP尖貨官邀請函”“領取VIP號碼牌”“參與競拍”,VIP客戶競拍資格獲取,普通客戶入場需知：1.客戶掃描現場二維碼，并填報個人信息，關注項目微信公眾號獲得競拍號碼牌（藍色，編號B字頭）；2.進場時提示客10、戶，轉發(fā)項目微信公眾號指定微信文章或選取三張圖片配文，轉發(fā)朋友圈方可結算3.普通客戶成功競拍品，結算時憑借朋友圈記錄結算競拍品（重要提示）；4.普通客戶領取競拍號碼牌進場參與競拍（每組客戶僅攜帶2名親友成員進入會場）；,普通客戶競拍資格,入場四步曲：“掃描二維碼”（打開微信掃描二維碼）關注“閱時代”公眾號“尖貨認證”（填報競拍人真實信息）“領取競拍號碼牌”,大眾客戶競拍資格獲取,結算溫馨提醒：為加快現場結算進度，節(jié)約您的兌換時間；溫馨提示您提前轉發(fā)“閱時代”微信公眾號頭條微信文章或進入“云攝影”選取三張圖片配文“來時代挑尖貨 財信閱時代營銷中心潮酷開放，我來認證”轉發(fā)至朋友圈方可快速結算結算時11、憑借朋友圈轉發(fā)記錄結算競拍品（重要提示）；,普通客戶結算需知,時間規(guī)劃,Time management,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY M12、UY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and k13、new many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the 14、moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many 15、mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is th16、at you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,DESIGEND BY MUYUSH,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,I walked through man17、y mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted i18、s that you see me at the moment.,DESIGEND BY MUYUSH,八折封頂,beats耳機樂高機械組42096保時捷911賽車MLB帽子蘋果手表、AJ系列、畢奇怪獸盲盒SK2美妝系列口紅 面膜 精華,拍賣品牌,DESIGEND BY MUYUSH,5折專場,LV挎包coach男士雙肩包MCM雙肩包MCM斜挎包cucci腰帶香奈兒耳釘肌膚之鑰水乳三件套,馬歇爾2代藍牙音箱家用,DESIGEND BY MUYUSH,DESIGEND,海藍之謎系列ipad10.2MacBookAir華為手mate40pro,DESIGNED BY MUYUSHOP,DESIGN19、ED BY MUY,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,I walked through many mountains,walked through many waters,and knew many people.The only thing 20、that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,I walked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,DESIGNED BY MUYUSHOP,DESIGNED BY MUY,I wal21、ked through many mountains,walked through many waters,and knew many people.The only thing that really makes me tempted is that you see me at the moment.,輕奢拍賣規(guī)則,CHENGDU,2021Some Text Here,1、全場拍品1元起拍，按照不同價值依次加價，加價幅度按照不同價格檔次設置不同加價幅度（詳見加價規(guī)則）；2、全場拍品封頂價，分為官網售價8折與5折（VIP客戶擁有專屬5折拍品），競拍最終出價接近商品封頂價格獲得商品；3、針對部分22、5折商品，如熱情參與客戶過多，且現場客戶競叫價格已超出封頂價；則采用兵乓球抽獎箱的方式抽取幸運客戶獲得購買權；4、競拍開始后客戶通過舉牌競叫進行加價示意，一經舉牌不得反悔，不可跳檔加價，現場競拍需逐次加價；6、競投人出價須舉手示意，并報出號碼牌和競價，如無人舉牌應價，主持人以三次敲擊木槌定價，應價最高者獲得商品購買權；7、如競價成功，結算區(qū)記錄員如實登記，憑此記錄和號碼牌于該輪拍賣結束后前往結算區(qū)付款取貨；8、客戶前往結算拍品，需填寫相關資料進行實名登記，繳納商品所拍費用，確認無誤可購得商品；9、結算方式：拍賣會場設有結算區(qū)，該輪拍賣結束后辦理付款手續(xù)并取走商品，若未付款者，則視為主動放棄此機23、會10、結算方式：現場僅支持微信、支付寶付款，暫不支持其他支付方式；11、潮流尖貨所有競拍品，正品保障，不退不換，同時專柜謝絕退換，請各位來賓謹慎競拍！12、競拍品以現場公示實物為主，拍品數量有限，拍完即止；13、以上圖片來源于網絡，僅供參考，解釋權歸財信閱時代所有。,CHENGDU,2021Some Text Here,活動期間，按照前期對VIP客戶/普通客戶規(guī)劃簽到領取號碼牌進場，擬定VIP客戶200人.普通客戶100人，共計300號，發(fā)完即止；,CHENGDU,2021Some Text Here,付款結算：（1）現場設置競拍結算區(qū)，現場驗證身份辦理完付款手續(xù)后，領取商品；（2）付款處設24、在拍賣會場內（結算區(qū)），拍賣結束后辦理付款手續(xù)并取走商品，若未付款者，則視為主動放棄此機會。（3）現場有一名專業(yè)人員記錄競投成功的人的姓名、號碼牌與商品。,DESIGEND BY MUYUSH,DESIGEND BY MUYUSH,互動禮品品牌口紅（實際報價為準）,EVENT ADVANTAGES 執(zhí)行細節(jié)-互動推薦,蘋果耳機（實際報價為準）,互動環(huán)節(jié)盲盒,結合貴司活動特聘專業(yè)攝影師，全程跟蹤記錄精彩瞬間。同時提供云攝影技術可以有效的活動現場信息、照片通過微信鏈接查看；來賓通過連接能將圖片下載后在朋友圈及時進行傳播，讓外界迅速了解活動相關信息，同時實時上傳功能又可以對活動本身進行跟蹤傳播；,E25、VENT ADVANTAGES 執(zhí)行細節(jié)-攝影預案,剪輯10秒活動剪影小視頻，直擊朋友圈，動靜結合有效宣傳，持續(xù)感官霸屏；,EVENT ADVANTAGES 執(zhí)行細節(jié)-后續(xù)傳播,現場工作人員/安保服裝統一，配備工作證件便于標識；現場任何突發(fā)情況能夠最快的速度找到對應的負責人處理解決問題對現場物料、安裝等保障施工到位，活動現場包裝氛圍保證現場氛圍和儀式感；嚴選施工團隊工人、兼職團隊、工作團隊、嚴格管理，確?，F場秩序有條不紊，活動如約順利開展；甲方與我方共同成立籌備組，甲方領導擔任項目主管，我方人員擔任項目總控；活動職責對接到人；所有相關工作人員崗前培訓，確認負責區(qū)域職責，準確描述工作和職責,EV26、ENT ADVANTAGES 執(zhí)行服務-團隊管理,鑒于活動當日來賓人數較多，現場甲方需配備標準保安維護現場秩序，活動公司配合處理現場突發(fā)情況，保障來賓人身財產安全，確?；顒颖M然有序進行，降低風險，提升活動質量（安保人員甲方提供）；安保人員統一配備對講機（甲方負責），協調項目案場流程及各種活動；現場安保人員隨時待命，處理各種應急事端，保證活動的正常有序進行。,EVENT ADVANTAGES 應急預案-安保預案,戶外現場時時面對危險和變化，嚴防意外事故發(fā)生，提前準備急用跌打損傷和云南白藥、解暑等醫(yī)療用品，若疫情還未解除如有需要應提前溝通，準備口罩、消毒液、體溫計為有需要的客戶提供基礎服務，應對突發(fā)情況能在現場緊急處理。,EVENT ADVANTAGES 應急預案-醫(yī)療預案,現場部分圖片,THANKS,2021.11,