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1、南山湖鄉村振興示范區陸橋生態農旅健康產業中心NANSHAN LAKE RURAL REVITALIZATION DEMONSTION AREALUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER農旅策劃與方案設計JINGGUANFANGAN2 0 2 2.0 7麥 墾 景 觀 規 劃海 南 海 口農旅定位A G R I C U L T U R A L T O U R I S M L O C A T I O N LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALT2、H INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 中 國 最 美 亞 熱 帶 農 旅 度 假 區 農 旅 大 健 康 目 的 地自 貿 區 農 旅 大 健 康 產 業 示 范 區Agriculture and tourism health industry demonstration zone in Free Trade Zone挖 掘 地 域 性 維 持 生 態 性 強 調 體 驗 性 保 證 可 持 續 性 LUQIAO ECOIOGICAL AGRICULTURAL3、 TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 湖 山 中 的 自 然 詩 意大 健 康 中 的 精 神 鏈 接The natural poetry in the mountains and lakes LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM4、 HEALTH INDUSTRY CENTER 白 鷺 湖倒 映 出理想的 深 度理想的水岸The ideal waterfront LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 青 綠 山 道通往信仰 的 遠 方通道的信仰T h e w a y t o f a i t h LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM H5、EALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 長 壽 之鄉 延 伸健康的 理 想文化的支點The fulcrum of culture LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 無 核 荔 枝定 義 新 農業 的 方 向產業的標簽6、The label of the industry LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 林 間 村 落回歸生活本真寧靜的向往Q u i e t y e a r n i n g v LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGR7、ICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 氤 氳 濕 地 流 淌出 自 由 的 向 往流 動 的 自 由The freedom of movement LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 百 樹林 的光 影斑 駁出 生命 的詩 意斑駁的詩意M o t t l e d p o e t r y LUQIAO 8、ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 國 際 旅 游 島 文 旅 特 點 分 析C H A R A C T E R I S T I C S O F T O U R I S T I S L A N D LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL A9、GRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 海南省度假特點/ANALYSIS OF VACATION CHARCTERISTICS 中國海南?；◢u Hai tang Tourist resort保亭 Baoting銅鼓嶺 Tongguling浪漫海角 Romantic cape分界洲島景區 Boundary lsland天涯海角游覽區 Tianya Haijiao tourist area海棠灣旅游度假區 Haitan Bay Tourist Resort 亞龍灣旅游度假區 Yaiong Bby National Resort清水灣 Cl10、ear watea bay松濤水庫 SONGTAOSHUIKUSITE?人造配套度假熱帶雨林精品度假國際化生態度假時尚奢華度假生態島嶼度假新生的奢華度假大型配套+地產度假熱帶經濟度假傳統的奢華度假城市景區ARTIDICIAIMATCHINGTROPICAL RAIN FORESTTROPICAL RAIN FORESTURBAN VACATIONTROPICAL ISLANDSLARGE SUPPORTING FACILITIES REAL ESTATE VACATION LARGE SUPPORTING FACILITIES REAL ESTATE VACATION NEWBORN LUXU11、RYTRADITIONAL LUXURYURBAN SCENIC SPOTS陸橋生態農旅健康產業中心 Lu qiaoshengtainonglv LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 為什么打造亞熱帶農旅度假產品？Why to create subtropical farm travel holiday products LUQIAO ECOIOGICAL A12、GRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 123鄉村振興戰略大健康產業海南省人民政府辦公廳關于建立“土地超市”制度的實施意見習近平總書記強調實施鄉村五個振興戰略，產業振興擺在“五個振興”的第一位，是鄉村振興的基礎。規劃首個聚焦農業農村現代化的規劃藍圖打造全球熱帶農業中心、鄉村振興樣板區、農業綠色發展先行區、農村深化改革試驗區的發展戰略定位。中國大健康產業正式步入黃金期，已被眾多國際經濟學確定為“無線廣13、闊的兆意產業”。海南省發展大健康“康養文旅”將風靡海南！海南省委書記沈曉明提出要把健康作為海南自由貿易試驗區優先發展的產業，努力將其打造成為海南支柱產業。關于調整完善土地出讓收入使用范圍優先支持振興的實施意見確保到“十四五”期末全省土地出讓收益用于農業農村比例達到 50%以上。土地出讓收入中用于農業農村的資金，可根據鄉村振興實際需要，重點用于高標準農田建設、現代種業等海南省人民政府辦公廳關于建立“土地超市”制度的實施意見嚴格監管土地利用過程中違法調整規劃、不按照規劃建設、土地閑置等問題，對文旅康養項目應當在土地出讓時明確自持要求，不得分割銷售，防止變相開發房地產和圈占土地。政策導向/POLIC14、Y ANALYSIS LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 時務造項目政 治 正 確市 場 可 行鄉村振興產業升級、產業配套 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEA15、LTH INDUSTRY CENTER 產品信心/PRODUCT CONFIDENCE產品信心1、政策扶持力度大政府和有關部門相關政策支持力度大2.鄉村風貌煥然一新整合基地資源，用景觀規劃的手法和策略提升整體環境,建設新農村樣板3.經濟效益可持續發展提高來訪人員停留的時間，增長人氣，用品牌續流量、集中增效益、復游率高保持項目永續發展4.產業優化升級產業文化差異化用”農業科創+產業升級+旅游觀光”的模式實現產業升級5、文化的傳承文化需求帶動特色文化傳承6、差異化競爭產品差異化競爭，發展特色農旅度假區和農旅大健康目的地品牌政策環境經濟 LUQIAO ECOIOGICAL AGRICULTURAL 16、TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 現狀解讀I N T E R P R E T A T I O N O F C U R R E N T S I T U A T I O N LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH IND17、USTRY CENTER SITE澄邁灣?？谑腥嗣裾L流火車站海口火車東站?？诨疖囌九R高縣老城鎮美蘭區秀英區瓊山區龍華區區位名片/LOCATION CHARACTERISTICS中國的旅游島自貿區Chinas tourism island free trade zone世界的長壽之鄉The longevity of the world?？诘暮蠡▓@Back Garden in Haikou耕讀文化Farming and reading culture LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQ18、IAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 區位交通/LOCATION CHARACTERISTICS306 省道217 省道255 縣道8km23km環島高鐵環島高速交通配套成熟，極為便利距離?？谑薪煌屑~車程都在 1km 內公路：環島旅游公路（規劃中）環島高速鐵路：環島高鐵福山鎮站?？谀险竞？谡竞？谑姓？趧诱竞？诿捞m國際機場老城站福山鎮站臨高縣政府SITE環島旅游公路（規劃中）LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY 19、CENTER 熱帶農業產業：科技創新基地：農業民俗文化：農田農田農田荔枝森林公園育苗中心用地紅線陸橋生命健康中心康養社區熱帶村落大王棕森林公園中日合作康養教育學院沉香、黃花梨森林公園 熱帶水果種植中日合作康養教育學院藥材基地康養社區熱帶村落 木材產業基地 自然風光熱帶雨林種植農田藥王工坊荔枝森林公園荔枝森林公園南山水庫項目現狀入口場地優勢分析/SITE ADVANTAGE ANAIYSIS花梨番薯牛大力牛大力熱帶水果種植農田 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 32.3529.4135.20120、0.6932.2438.7847.3940.7915.0220.8127.2217.7615.0430.0427.4900.0021.2650.9534.3536.7436.6146.6316.2310.4422.4113.5018.4560.8427.87項目現狀入口場地入口較低（32.24）荔枝公園場地最高點（50.95）駁岸（15.04）南山水庫康養民宿聚落（60.84）排水方向場地標高地形優勢分析/TERRAIN ADVANTAGE ANALYSIS場地地形地貌豐富，可依勢規劃豐富的游覽路徑及特色景點丘陵地貌：山丘林地、平原農田、臺地草坡、洼地水庫山丘林地 平原農田 臺地草坡 洼地水庫21、 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 資源優勢分析/RESOURCE ADVANTAGE ANALYSIS濕地荔枝莊園白鷺湖原生村落農莊稻田自然草坡大王棕公園荔枝公園林蔭道椰林林蔭道野趣林蔭道大王棕林蔭道主題林蔭道大王棕公園百樹林自然草坡原生村落農莊白鷺湖荔枝莊園濕地稻田 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 園旅大道荔林游覽環荔枝市集游覽環百樹林游覽環大王棕林游覽環叢林體驗游環步行環湖觀光路線22、水上游覽環碼頭交通流線分析/TEAFFLC FLOW ANALYSIS1 0 公 里的 心 靈 旅 行 重新找回生活的本真古樹景點荔荔小集市荔枝秘境星空露營林下萌寵荔枝嘉年華湖區游客中心戶外婚慶基地生態濕地康養民宿聚落森林烤吧迷霧森林鄉野廚?？墒郴▓@嶺南百果園芳香沐園叢林木屋叢林露營湖岸沙灘無邊界泳池林下花海草坡樂園濕地劇場濕地漂浮棧道拾旅橋垂釣棕林公園綠影仙蹤荔枝公園開啟心靈旅行荔枝林之旅熱帶農莊之旅藝術稻田之旅賞心湖畔之旅林下花海之旅健康療養之旅濕地劇場之旅開啟心靈旅行熱帶農莊之旅林下花海之旅藝術稻田之旅賞心湖畔之旅濕地劇場之旅農旅大健康健康療養之旅荔枝林之旅觀鳥驛站定位策略POSITIO23、NING STRATEGY LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 三大底色原則農業底色產業底色基地底色最大限度保留現有的農業特色/產業特色/自然資源底色，發揮已經存在的優勢，最小造價制造最大影響力The background color of the Agricultural Tourism LUQIAO ECOIOGICAL AGRICULTURAL TOU24、RISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 策略一：農旅底色The background color of the Agricultural Tourism保留農業底色，展開農業周邊文旅數字化農業觀光體驗園農業采摘科普教育農業民俗文化鄉間露營婚慶基地百樹林 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AG25、RICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 數字化農業觀光體驗園中國現代熱帶農業示范區CHINAS FRESHEST TROPICAL FRUIT LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 農業采摘、科普教育中國最系統農業科普教育基地CHINAS FRESHEST TROPICAL FRUIT LUQIAO E26、COIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 四季稻田/田埂花園野奢 Party農忙集市田間烤吧農業民俗文化中國醉美熱帶村落CHINAS FRESHEST TROPICAL FRUIT LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL 27、TOURISM HEALSM HEALTH INDUSTRY CENTER 鄉間露營中國醉美露營基地CHINAS FRESHEST TROPICAL FRUIT LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 婚慶基地中國最純婚禮殿堂CHINAS FRESHEST TROPICAL FRUIT LUQIAO ECOIOGICAL AGRICULTURAL TOURISM28、 HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 百樹林中國最美大王棕林CHINAS FRESHEST TROPICAL FRUIT LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 策略二：產業底色Industrial b29、ackground無核荔枝農業交易會展百樹林沉香百樹林花梨百樹林牛大力 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 農業交易會展中國最鮮熱帶水果會展交易地CHINAS FRESHEST TR OPICAL FR UIT EXHIBITION AND TRADING PIACE LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM30、 HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 無核荔枝交易會展，生產觀光TRADE EXHIBITION,PR ODUCTION SIGHTSEEING LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 百樹林中 國 最 有 價 值 31、沉 香 THE MOST VALUABLE ALOES IN CHINA LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 百樹林中 國 最 有 價 值 花 梨 THE MOST VALUABLE PEAR IN CHINA LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIA32、O ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 百樹林中 國 最 有 價 值 牛 大 力CHINAS MOST VALUABLE BULL LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 策略三：基地“底色”原則Industrial background路之美湖之美林之美濕地之美稻田之美村莊33、之美肌理之美丘陵之美未知之美發現基地之美 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 大 健 康 中 的 精 神 鏈 接路之美B E A U T Y O F T H E R O A D LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRI34、CULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 湖之美BEAUTY OF LAKE LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 林之美B E A U T Y O F F O R E S T LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENT35、ER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 濕地之美B E A U T Y O F W E T L A N D S LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 稻田之美B E A U T Y O F P A D D Y F I E L D LUQIAO ECOIOGI36、CAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 村莊之美T H E B E A U T Y O F T H E V I L L A G E LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY37、 CENTER 肌理之美B E A U T Y O F T E X T U R E LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER B E A U T Y O F H I L L S丘陵之美 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGR38、ICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER U N K N O W N B E A U T Y未知之美 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 開發策略DEVELOPMENT STRATEGY LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUST39、RY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 開發模式/TERRAIN ADVANTAGE ANALYSIS循環滾動模式演繹終極大健康目的地目標投入品牌效應加強擴大品牌效應擴大品牌效應進一步開發深度開發承載量先展示完善配套農旅大健康聚集人氣續流量建配套引流量聚人氣景觀規劃設計L A N D S C A P E P L A N N I N G A N D D E S I G N LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH I40、NDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 梳理游覽流線藝 術 田 園濱湖景觀帶荔 枝 公 園大 王 棕 叢林探險特帶百果園可 食 花 園人與自然共生生 產 發 展 與 自 然 共 生車行流線電瓶車游覽流線步 行 游 覽 流 線水 上 游 覽 流 線無核荔枝基地農耕文化體驗規劃特色景點還原原鄉生活設定框架結構營造區域特色重 點 區 域 重 點 打造 昭 示 性 營 造梳理場地條件，給出總體策略提升區域形象與環境品質，塑造具有生態、游憩、體驗、文化等多功能的農旅大健康目的地41、景觀規劃策略/TERRAIN ADVANTAGE ANALYSIS13524規劃結構/MASTER PLAN一條觀光主軸、五大觀光環線、七大主題園區、多個特色景點N主要觀光軸荔枝林游環、湖畔游環、水上游環、熱帶叢林游環、田園生活體驗環藝術稻田、荔枝森林公園、星空露營基地、濱湖秘境、百樹林秘境、可食花園、原生活體驗園各大主題園區特色景點荔枝林游環湖畔游環鮮果蔬菜環水上游環荔枝森林公園濱湖秘境百樹林秘境可食花園原生活體驗園藝術稻田星空露營基地景觀觀光軸田園生活體驗環N總平面/GENERAL PLAN技術指標 TECHNICAL INDICATORS紅線總面積：12588 畝總平面標注/MASTER42、 PLAN LABELING 圖例/legend小鎮主入口野趣林蔭道麥田攝影基地藝術稻田創意草雕稻鄉迷宮A2A3A4A5A6A1帳篷營地星空影院風箏追影椰林吊床草坪野餐C2C3C1C4C5嶺南百果園采摘基地果醬作坊鮮蔬廚校F2F3F4F1熱帶村落農耕體驗農業教育基地農業嘉年華田園牧場F2F3F4F5F1荔枝公園大道荔枝嘉年華林中芳香療愈小屋荔荔小集市叢林花海林間芳香B2B3B4B5B1B6E2E3E4E5E6E7E8E1荔枝莊園叢林木屋叢林露營林下烤吧森林迷霧叢林穿越原生植物林原生植被游客中心湖畔泳池婚慶基地草坡樂園濕地劇場生態濕地涵養區垂釣基地D2D3D4D5D6D7D1NA1B2B3B5B43、6B4D2C2E2F2E3F3E4F4E5E6E7E8D3C3C4C5D4D5D6D7C11D1C1E1F1G1G2G3G4G5E6B1A2A3A4A5A6主題分區/MASTER PLAN圖例/legend藝術稻田荔枝森林公園星空露營基地濱湖秘境百樹林秘境可食花園原生活體驗園麥田攝影基地古樹景點藝術稻田創意草雕稻鄉迷宮荔枝森林公園濱湖秘境百樹林秘境可食花園原生活體驗園藝術稻田星空露營基地荔枝公園大道荔枝嘉年華帳篷營地星空影院椰林吊床叢林穿越叢林花海療愈花園林間芳香游客中心熱帶村落農耕體驗農業教育基地農業嘉年華田園牧場湖畔泳池婚慶基地兒童樂園拾旅橋樂樂游艇垂釣營地荔枝莊園叢林木屋叢林露營林下烤吧44、探險拓展基地嶺南百果園采摘基地果醬作坊鮮蔬廚校原生植被原生植物林濕地漂浮棧道濕地劇場觀鳥臺草坡樂園荔荔小集市N流線分析/ANALYSIS OF SITE DYNAMIC LINEN圖例/legend機動車流線電瓶車流線人行流線地面停車場自行車換乘站點電瓶車換乘站點游玩路線規劃/TOURISM PROMOTION半日游一日游多日游HALF DAY TRIP以休閑體驗為主步行騎行親近自然以探索自然為主健康生活奇境探索以深度為主林地露營林間民宿天然氧吧ONE DAY TRIPTWO DAYS TRIP親近自然叢林探索自然探索健康果蔬星空露營叢林露營茅屋露營荔林民宿 LUQIAO ECOIOGICAL45、 AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 景觀亮點/HIGHLIGHT COMBING通過旅游和鄉村資源及產業的結合，形成特色主題觀光、餐飲、住宿的度假體系，完善項目的農旅價值鏈條。創新田園休閑游樂方式，在用地和季節限制條件下突破傳統的田園觀光模式，兼具觀賞性、趣味性與盈利性。最大限度保留現有農業特色、產業特色、自然基底，把構建原鄉生活作為品牌亮點，增加游客復游率，保證營收。田園、林間、水上觀光等46、生態空間的夜間亮化，強化度假的吸引力，延長游客停留時間，構建全季、全天候的旅游產品。產品體系完善，主題豐富、有特色，游客可根據自身情況選擇以休閑體驗為主的半日游、以探索自然為主的一日游以及以深度體驗為主的多日游，擴大客源基礎。農旅度假特色夜游體系完善田間全季樂園模式原生態體驗0102040305分區設計ZONING DESIGN LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CEN47、TER 入口形象意向圖/INTENTION MAP小鎮入口形象展示 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 分區設計/ZONING DESIGN藝術稻田A1A2A3A4A5A6A7A8圖例/legend小鎮主入口野趣林蔭道稻田攝影基地藝術稻田創意草雕稻鄉迷宮田園派對茅屋露營A6A5A4A3A2A1A7A8 LUQIAO ECOIOGICAL AGRICULTUR48、AL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 藝術稻田藝術稻田意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 藝術稻田創意草雕創意草雕稻鄉迷宮藝術稻田意向圖/IN49、TENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 田間烤吧藝術稻田意向圖/INTENTION MAP田園集市 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALT50、H INDUSTRY CENTER 田園集市藝術稻田意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 田園派對藝術稻田意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRIC51、ULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 田埂露營藝術稻田意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 分區設計/ZONING DESIGN荔枝森林公園B1B2B3B4B6B5圖例/legend荔枝公園大道荔枝嘉年華叢林穿越林中芳香療愈小屋荔荔小集市叢林花海B5B4B3B2B1B6 52、LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 荔林秘境林下歡樂林下花海林中芳香療愈小屋林間劇場荔枝森林公園意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM53、 HEALTH INDUSTRY CENTER 星空露營基地C1C2C3圖例/legend帳篷營地星空影院風箏追影C3C2C1分區設計/ZONING DESIGN LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 星空露營荔枝森林公園意向圖/INTENTION MAP星空露營星空露營星空影院草坪燒烤椰林吊床 LUQIAO ECOIOGICAL AGRICULTURAL T54、OURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 分區設計/ZONING DESIGN濱湖秘境圖例/legend游客中心湖畔泳池草坡樂園婚慶基地兒童樂園濕地劇場濕地漂浮棧道觀鳥臺垂釣營地拾旅橋D9D8D7D6D5D4D3D2D1D10D1D2D3D4D5D6D7D8D9D10 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOI55、OGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 湖畔泳池濱湖秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 藝術地形濱湖秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH56、 INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 婚慶基地濱湖秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 兒童樂園濱湖秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICU57、LTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 草坡劇場濱湖秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 生態濕地濱湖秘境意向圖/INTENTION 58、MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 湖畔暢游濱湖秘境意向圖/INTENTION MAP特色景觀橋湖中幽游湖畔碼頭水中浮橋湖畔秘境 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEA59、LSM HEALTH INDUSTRY CENTER 分區設計/ZONING DESIGN百樹林秘境D1D2D3D4D5D6D7圖例/legend荔枝莊園叢林木屋叢林露營林下烤吧探險拓展基地原生植物林原生植被E7E6E5E4E3E2E1 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 叢林木屋百樹林秘境意向圖/INTENTION MAP LUQIAO ECOIOGICA60、L AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 叢林露營百樹林秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 叢林穿越百樹林秘境意向圖/61、INTENTION MAP百樹林秘境意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 可食花園F1F2F3F4圖例/legend嶺南百果園采摘基地果醬作坊鮮蔬廚校F4F3F2F1分區設計/ZONING DESIGN LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY62、 CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 嶺南百果園可食花園意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 采摘基地可食花園意向圖/INTENTION MAP LUQIAO ECOIOGICAL AGRICULTURAL T63、OURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 分區設計/ZONING DESIGN原生態生活體驗園G1G2G3G4G5G6圖例/legend熱帶村落民宿農耕體驗農業教育基地農業嘉年華田園牧場魚塘G5G4G3G2G1G6 LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER LUQIAO ECOIOGICAL AGRICULTURAL TOURISM HEALSM HEALTH INDUSTRY CENTER 田園牧場分區設計/ZONING DESIGN愿我們能助您帶著這片青山綠水走得更高更遠!ACA麥墾景觀THANKS