1、生鮮處排面指南 Fresh Division Implementation 魚課 * Fish Department * 定義 Definition 依照當地的購物習慣,詳細清楚地制定在何地,如何排列商品。我們必須考慮到店和處 的排面,客流,商品的特性,季節性和促銷因素。 Define clearly where and how implement the merchandise according to local shopping habit . We have to take into account store and division layout ,customer flow, p
2、roducts specificity, seasonal and promotion factors . 目的 Objective 使所有的分類和單品排面標準化。 Standardize all family & items implementation 使顧客舒適購物. To make customer purchase comfortable 依照季節段來改變排面. To change implementation according the seasonal period 部門準備和促銷管理. To arrange and manage promotion in the department 改善生鮮處的組織機構,提高生產力。 To improve organization and productivity of Fresh division 生鮮處排面指南 Fresh Division Implementation Guide 魚課排面圖 Fish Layout 魚丸Fish ball 干魚及休閑魚Dry Fish & leisure food 冷凍類 Frozen item 活魚Alive Fish 盆菜類 Ready to cook 冰鮮類 Fresh item 顧客流向 Customer flow 蟹類 Crab 龜類 Turtle 貝殼類Shell